Marketing Campaign Strategist

3 days ago


San Diego, California, United States Aldrich Full time
Job Description
As a Marketing Specialist at Aldrich, you will lead campaigns across various channels, including email, website, social media, and digital advertising. Your expertise in storytelling and data analysis will drive successful campaigns that engage audiences and generate leads.

Aldrich is a growth-minded West Coast regional professional services firm with an innovative and entrepreneurial spirit. We are a values-driven firm committed to accountability, agility, collaboration, and respect. Our leadership philosophy encompasses our clearly defined mission, vision, and values, which guide us in improving the lives of our people, clients, and communities.

You'll work closely with the Marketing Manager to analyze data, optimize campaigns, and execute content strategies. This role requires a proactive, organized, and exceptional project manager who can demonstrate respect, integrity, and trustworthiness while maintaining confidentiality.

The ideal candidate will have a Bachelor's degree in marketing, advertising, journalism, public relations, or an associate degree (A.A.) and 3-5 years of content and digital marketing experience with strong B2B preference. Experience with marketing automation tools, such as Hubspot, is also required. You should be proficient in digital marketing tools like GA4, WordPress, Semrush, and email marketing platforms, as well as creative tools like Canva and Adobe Suite.

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