Director of Digital Engagement

4 weeks ago

Miami, Florida, United States LUXURY BRAND PARTNERS Full time
Job Title: Director, Social Media

Job Summary:

We are seeking a highly skilled and experienced Director of Social Media to lead our digital marketing efforts and drive brand awareness across all social platforms. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy that aligns with our brand's values and objectives.

Key Responsibilities:

  • Develop and oversee a social media strategy that aligns with our brand's values and objectives.
  • Lead the creation of visually stunning and compelling content, including photos, videos, graphics, and written copy, for use across our social media channels, website, and other digital platforms.
  • Manage and inspire a team of social media and content creators, providing guidance, feedback, and mentoring to ensure the highest quality of work.
  • Stay up-to-date with social media trends and platform updates to maximize engagement and optimize our presence on various social media platforms.
  • Foster and nurture relationships with our online community by responding to comments, messages, and feedback promptly.
  • Ensure that all content is consistent with the R+Co brand in terms of style, quality, and tone of voice.
  • Utilize analytics tools to track and analyze social media performance metrics and provide regular reports and insights to the executive team.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field (Master's preferred).
  • 5-7 years of experience in social media and content management within the beauty industry, ideally within professional hair care.
  • Strong understanding of social media algorithms, advertising, and digital marketing trends.
  • Exceptional creative and storytelling skills.
  • Proficiency in social media management tools and analytics platforms.
  • Strong leadership and team management abilities.
  • Excellent communication and interpersonal skills.
  • Passion for hair care and beauty trends.
  • Ability to adapt to a fast-paced and dynamic environment.

Physical Demands:

  • Lifting: Exerting up to 20 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects, including the human body.
  • Reaching: Extending hands and arms in any direction.
  • Sitting: Must be able to remain in the seated, stationary position throughout the workday.

Luxury Brand Partners is proud to be an Equal Opportunity Employer committed to supporting the BIPOC community. All applicants will be considered for employment without attention to race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy, or related conditions (including breastfeeding), or any other basis protected by law. Luxury Brand Partners will not tolerate discrimination or harassment based on these characteristics and has a strict no-retaliation policy.

Luxury Brand Partners, LLC participates in E-Verify. What is E-Verify? (PDF). Also, see E-Verify Right to Work (PDF).

Disclaimer: The salary range provided for this position is intended to be a general guideline. Actual compensation may vary depending on factors such as candidate's qualifications, experience, and geographic location.

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