SEO Specialist
1 week ago
Weedmaps is seeking a highly skilled SEO Coordinator to join our dynamic team in the cannabis industry. As an SEO Coordinator, you will play a key role in implementing our organic strategy and identifying new opportunities to improve organic performance.
Key Responsibilities- Optimize on-page content and metadata to increase traffic and revenue generated by the organic channel.
- Create SEO content briefs to support the learn, news, and marketplace platforms.
- Support SEO-focused product enhancements by providing research, reviewing releases, and providing feedback as needed.
- Monitor technical reporting for regressions and submit bug tickets as needed.
- Collaborate with the acquisition, lifecycle, social, and content marketing teams to leverage organic search data from editorial, strains, and marketplace to improve campaign performance.
- Support business units outside of product and marketing as needed with SEO consulting on projects.
- BA/BS degree or equivalent practical experience.
- 2 years of experience in SEO and digital marketing.
- Understanding of on-page SEO, including keyword targeting and metadata optimization.
- Experience using keyword research tools such as SEMrush and Ahrefs.
- Comfortable working in Google Search Console, especially with the performance, indexing, and experience tools.
- Experience using technical SEO crawlers such as Sitebulb, Screaming Frog, Botify, or Lumar (DeepCrawl).
- Knowledge of local SEO and multi-market strategies.
- Excellent communication and collaboration skills.
- Passion for the cannabis industry and a desire to stay up-to-date with the latest industry developments.
- A competitive salary range of $67,000 to $75,000 per year.
- A comprehensive benefits package, including physical health benefits, mental health benefits, basic life and AD&D insurance, 401(k) retirement plan, and generous PTO and paid sick leave.
- A fun and casual work environment with opportunities for professional growth and development.
- A chance to work on challenging issues in a collaborative environment that encourages you to do your best.
Weedmaps is a leading technology company in the cannabis industry, dedicated to powering a transparent and inclusive global cannabis economy. We are committed to enabling safe, legal access to consumers worldwide and to advocating for legalization, social equity, and licensing in many jurisdictions.
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