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Senior Vice President of Creative Strategy

2 months ago


New York County New York, United States Heartbeat Full time
Position Overview:
The Senior Vice President of Creative Strategy at Heartbeat plays a pivotal role in shaping impactful narratives within the healthcare sector.

By collaborating closely with Art, Strategy, and Account teams, this leader cultivates innovative solutions that enhance the decision-making process for both patients and healthcare professionals.


Key Responsibilities:
  • Oversee client interactions in collaboration with Account Directors.
  • Guide the creative team to develop and execute compelling marketing concepts that align with strategic objectives.
  • Manage and ensure high-quality creative output across design, copywriting, and user experience for designated projects.
  • Work in tandem with Account & Strategy teams to refine engagement strategies and Creative Briefs.
  • Lead creative initiatives for business development and pitch presentations as required.
  • Ensure alignment of creative work with strategic goals and business targets.
  • Possess comprehensive knowledge of both interactive and print media, including animation and user experience design.
  • Supervise a team of direct reports (Copywriters & Designers) and actively engage in the review process.
  • Navigate creative deliverables through internal and external challenges, prioritizing excellence.

About Heartbeat:
Heartbeat is a dynamic healthcare marketing and creative agency, recognized for its commitment to excellence and innovation.

With a workforce of approximately 300 talented individuals nationwide, we pride ourselves on being a four-time recipient of the 'Best Place to Work' accolades from AdAge and MM+M, as well as a 'Diversity & Inclusion Champion' by MedAdNews.


Our Core Values:
  • Empowering Ambitious Brands: We partner with marketers facing significant challenges and support their journey with unwavering dedication.
  • Creating an Exceptional Work Environment: Our focus extends beyond perks; we provide resources to help you thrive, including unlimited PTO and wellness stipends.
  • Building a Diverse and Supportive Community: We celebrate diversity and foster an inclusive atmosphere where every voice is valued, ensuring representation and support for all.

At Heartbeat, we are proud of our strong retention rate, with many team members enjoying long tenures. We invite you to discover the unique culture that makes Heartbeat a remarkable place to work.