Technical Product Marketing Manager

2 days ago


New York, New York, United States Viam Full time
Job Title: Technical Product Marketing Manager

Viam is a software platform that empowers developers to build, deploy, and manage smart machines and robots at scale. As a Technical Product Marketing Manager, you will play a critical role in translating complex technical content into compelling positioning, content, product feedback, and sales enablement materials that resonate with our customers.

About the Role

You will become an expert on our customer base and users, as well as the technical offerings of Viam. Your primary responsibility will be to develop and champion strategic B2B messaging and marketing for highly technical products, working closely with B2B sales and solution engineering teams to build collateral that drives sales velocity and compels technical buyers to action.

Key Responsibilities
  • Translate and transform complex technical information into engaging narratives, with a deep emphasis on technical enterprise decision-makers
  • Maintain deep subject matter expertise of the platform, products, and new releases
  • Act as subject matter expert in collaboration with B2B Sales & SEs during customer demos and technical evaluations
  • Serve as industry and market expert to define competitive advantages, differentiators, and ownable whitespace
  • Produce compelling content (written, visual, audio, demo) as relevant to buyer needs
  • Analyze customer feedback and work collaboratively across Marketing, GTM, and DevRel teams to adjust positioning accordingly
  • Collaborate cross-team to champion effective and compelling self-serve developer resources (e.g. docs, developer relations, product marketing, and content marketing) and support broader company and product positioning
Requirements
  • A strong technical background (engineering or similar)
  • Excellent marketing, written, and visual communication skills
  • Fluency and enjoyment translating complex technical topics into clarifying and compelling messaging
  • Significant experience developing, championing, and socializing strategic B2B messaging and marketing for highly technical products
  • Experience partnering with B2B sales & solution engineering teams to build collateral that drives sales velocity and compels technical buyers to action
Preferred Qualifications
  • Experience in enterprise SaaS or robotics industry
  • Experience collaborating with C-Suite, especially technical C-Suite and/or technical founders
What We Offer
  • 100% covered medical/dental/vision insurance plans, commuter benefits
  • Competitive salary & equity packages
  • 25 days paid vacation and generous holiday observances
  • One Medical Membership
  • Fertility health benefits
  • Class Pass & Citi Bike memberships
  • Free lunch everyday that you're in the office
  • 20 weeks paid parental leave


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