Marketing Storytelling Manager

4 weeks ago


Dallas, Texas, United States Salesforce Inc Full time

At Salesforce, we're on a mission to empower our customers to succeed. As the Manager of Customer Story Development, you'll play a crucial role in capturing and showcasing our customers' most impactful use cases and successes with Salesforce.

This role is perfect for a creative and collaborative individual who excels in customer engagement and storytelling. You'll conduct in-depth interviews with customers to extract detailed use cases, document challenges, and articulate impactful solutions and outcomes.

As a key member of our team, you'll assist in the creation and approval of customer stories, ensuring alignment with the latest messaging and showcasing inspiring use cases in a clear and relatable manner. You'll collaborate closely with internal teams, including marketing, creative, product, and sales, to ensure a cohesive and strategic approach to storytelling.

Key responsibilities include:

  • Customer Engagement: Conduct in-depth interviews with customers to extract detailed use cases, document challenges, and articulate impactful solutions and outcomes.
  • Story Development: Assist in the creation and approval of customer stories, ensuring alignment with the latest messaging and showcasing inspiring use cases in a clear and relatable manner.
  • Team Support: Help fuel Salesforce's customer story pipeline to inform, inspire, and influence.
  • Strategic Collaboration: Work closely with internal stakeholders to ensure stories align with broader business goals and resonate across various platforms and audiences.

Requirements include:

  • Experience in marketing, communications, or a related field, with a strong emphasis on technical product marketing, customer engagement, and SaaS sales.
  • Technical Storytelling Expertise: A curiosity about storytelling, particularly in capturing technical use cases into marketable narratives that engage, persuade, and are easy to understand.
  • Independent and Adaptable: Ability to work independently in a fast-paced environment, keeping up with industry trends and technological advancements.

This position is an office-hybrid (in office 3 days per week) role based in either Seattle, San Francisco, Chicago, Atlanta, Denver, Dallas, or Indianapolis only.



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