Digital Marketing Strategist

3 weeks ago


Clearwater, United States Primary Recruiting Services Full time

Job Title: SEO Specialist

Location: Clearwater, FL

Salary: up to $80,000

Benefits: Medical, Dental, Vision, 401k with company match, 15 days PTO/Sick, Paid Holidays

Department: Marketing

In this role, the ideal candidate refines the mechanics behind the clicks-optimizing site structures, improving site health & user experiences, and ensuring peak performance across search engines.

This role's contributions will not only boost site rankings but also shape the digital presence of a diverse brand looking to stand out in a competitive landscape.

Key Responsibilities:

  • Serve as an SEO expert, communicating strategies and presenting actionable insights to increase organic traffic.
  • Own the organic growth channel, driving numbers, converting into real leads, and ultimately generating revenue.
  • Troubleshoot complex SEO obstacles.
  • Conduct comprehensive keyword research and implement a content strategy.
  • Optimize on-page elements and internal linking to improve search visibility and site authority.
  • Create outstanding product listings.
  • Analyze website performance, track trends, and adjust strategies based on data.
  • Conduct site audits and ensure technical SEO best practices are met.
  • Understand digital marketing goals to translate them into executable strategies through ongoing maintenance and enhancements.
  • Identify KPIs and complete work as needed to improve clients' site rankings in major search engines.
  • Identify keywords to build content campaigns around.

Requirements:

  • Proficiency in SEO tools (SEMrush, GA4, Search Console, etc.).
  • Experience with Shopify.
  • Strong understanding of site architecture, mobile optimization, and page speed considerations.
  • Excellent analytical and communication skills.
  • Ability to work independently.
  • 4+ years' experience in quality management.
  • Experience in creating SEO-driven blog content, preferred.


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