Data-Driven Media Manager

1 day ago


Bethesda, Maryland, United States Merkle Full time
Job Title: Media Analytics Manager

At Merkle, we're seeking a seasoned Media Analytics Manager to join our team. As a key member of our Media Analytics team, you'll be responsible for leading the delivery of insights and measurements to our clients, helping them optimize their media investment decisions.

Key Responsibilities:
  • Manage daily communications with clients and company partners
  • Lead a team of business analysts and provide expertise, mentoring, and career advocacy
  • Design and implement measurement frameworks, test/learn strategies, and optimization scenarios to improve clients' media performance
  • Deliver end-to-end insights, performance dashboards, and Return on investment analysis, applying media, behavior, and performance data
Requirements:
  • 5+ years of experience in Analytics, designing and measuring media or audience-based tests
  • Experience with data and modeling tools such as SQL, Python, R, AWS, GCP, Azure, and BI and visualization tools, such as Tableau
  • Foundational Experience with Mobile and Video advertising in Paid Social and Display
  • Bachelor's Degree (B.S.) in statistics, economics, or related quantitative field required
What We Offer:
  • Competitive salary range: $94,000 - $152,375
  • Medical, dental, vision, 401(k) matching, paid time off, and other benefits

Merkle is an integrated growth and transformation partner to the world's leading organizations. We're committed to fostering a culture of innovation, diversity, and inclusion. If you're passionate about data-driven decision-making and want to join a team that's shaping the future of media analytics, we encourage you to apply.



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