Web Designer/Developer
2 months ago
**About the Role**
LECO Corporation is seeking a skilled and creative Web & Digital Media Designer to join the marketing department. This position is crucial for maintaining, enhancing, and expanding our corporate website and digital communications.
**Key Responsibilities**
- **Website Management**
- Maintain and update the corporate website and e-commerce platforms
- Utilize WordPress and Salesforce/Account Engagement to manage web content
- Add and remove articles, support documents, events, training sessions, and other content
- Create and update pages as necessary
- Test and enhance website functionality, ensuring cross-browser compatibility
- Monitor sites for compatibility and security issues
- **Digital Asset Creation**
- Design and build marketing landing pages, email templates, and web and social media graphics
- Collaborate with marketing team members, product managers, and sales managers to create effective digital assets
- Work with graphic designers and the social media team to create or edit graphics as needed
- **SEO & Analytics**
- Help implement SEO strategies and maintain accessibility standards
- Ensure accurate SEO implementation across digital assets
- Monitor website traffic and activity using analytics software
- Assist in preparation of monthly statistic reports
**Requirements**
- Minimum of 2+ years in web design and digital media creation, with strong portfolio
- Proficient in HTML and CSS coding, and familiar with creative response designs; can code without utilizing drag-and-drop builders like Dreamweaver
- Experience with Graphic Design Tools (eg, Adobe Creative Suite, CorelDRAW or Affinity)
- Excellent project and time management skills
- Ability to work independently and collaboratively
- Strong problem-solving skills and a willingness to learn new technologies
- Motivated, self-starter who can work with minimal direction
**Preferred Qualifications**
- Knowledge of SEO best practices and web analytics tools (eg., Google Analytics)
- Knowledge of CMS, CRM, and e-commerce systems (eg., WordPress, Joomla, Salesforce, HubSpot)
- Additional coding languages, such as MySQL, PHP, or JavaScript
- Experience with Salesforce and Account Engagement platforms
**Education/Certifications**
- A Bachelor's degree in Web Design, Digital Media, or a related field is preferred. However, an Associate's degree, relevant certificates, and work experience with a strong portfolio will also be considered.
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