Digital Marketing Strategist
7 days ago
Rosendin Electric is a leader in the electrical contracting industry, with over 100 years of experience.
Job OverviewThis role plays a crucial part in shaping the company's marketing efforts and contributing to its overall success.
The Integrated Marketing Manager (IMM) will lead regional collaboration and impact by developing and delivering regional marketing plans that drive impactful initiatives for core business and objectives. They will partner and collaborate closely with regional operations teams to understand local nuances and align marketing efforts with regional priorities and goals.
This position requires a strong understanding of renewable energy markets, including wind, solar, and battery energy storage systems. The successful candidate will have excellent communication and analytical skills, with the ability to engage and align cross-functional teams.
Key Responsibilities- Develop and deliver regional marketing plans that drive impactful initiatives for core business and objectives
- Partner and collaborate closely with regional operations teams to understand local nuances and align marketing efforts with regional priorities and goals
- Lead the strategy of integrated marketing plans that encompass various marketing channels and cross-functional teams
- Work seamlessly with cross-functional marketing teams to synchronize efforts and achieve a unified brand message across all channels
- Data-driven decision-making: Using data insights and market research to make informed decisions, optimize campaigns, and measure the success of marketing efforts
- Bachelor's degree in Marketing, Communications, or any similar field; construction or related industry expertise a plus
- 5-7 years of experience in Marketing with multi-discipline, field marketing or campaign marketing experience a plus
- 2 or more years of experience with, and a demonstrated understanding of, Renewable Energy markets including wind, solar, and battery energy storage systems
- Strong collaboration and partnership skills with the ability to engage and align cross-functional teams
- Demonstrated leadership in developing and delivering impactful regional marketing plans
- ESOP - Employee Stock Ownership
- 401K
- Annual bonus program based upon performance, profitability, and achievement
- 17 PTO days per year plus 10 paid holidays
- Medical, Dental, Vision Insurance
- Term Life, AD&D Insurance, and Voluntary Life Insurance
- Disability Income Protection Insurance
- Pre-tax Flexible Spending Plans (Health and Dependent Care)
- Charitable Giving Match with our Rosendin Foundation
$92,800.00-$121,800.00 Annual
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