Strategic Marketing Director

2 weeks ago


Columbia Maryland, United States Merkle Full time
About the Role

We are seeking a seasoned marketing professional to lead our client relationships and drive strategic growth. As Senior Manager, Relationship Marketing Strategist, you will be responsible for developing and executing omni-channel marketing plans that deliver meaningful value to our clients.

Key Responsibilities
  • Lead the development of strategic marketing plans that align with client business objectives
  • Monitor current marketing trends and translate them into new marketing ideas for clients
  • Develop trusted relationships with client contacts and executives
  • Collaborate with cross-functional teams to turn ideas into executable plans
  • Identify data points and measurements to show the impact of our approach on client business
Requirements

To be successful in this role, you will have a passion for problem-solving, a deep understanding of business, brands, and customers, and an advanced understanding of data and technology. You must possess the ability to identify business growth opportunities and develop strategic recommendations to drive client relationships forward.



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