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Senior Product Manager
1 week ago
At PMG, Inc., we are a global independent marketing services and technology company dedicated to inspiring people and brands to reach their full potential. With a team of over 900 employees globally, we deliver cutting-edge digital solutions and innovative media strategies to ambitious brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods in over 85 countries.
We are looking for a skilled Product Marketing Senior Lead to join our team and contribute to our mission of disrupting the digital marketing space. As a member of our team, you will have the opportunity to work with a cross-functional team of Marketing, Product, Engineering, and Sales to accelerate user growth, drive long-term loyalty, and foster brand love. You will work closely with executive leadership to align product marketing with overall company strategy and ensure that our product and marketing strategies are aligned with our business goals.
As a Product Marketing Senior Lead, your primary responsibilities will include developing product positioning, messaging frameworks, and outbound sales and marketing materials. You will also be responsible for planning the launch of new products and releases, managing the cross-functional implementation of the plan, and creating content for product announcements, collateral, white papers, trainings, presentations, etc. Additionally, you will provide sales enablement by communicating the value proposition of the product to the sales team, providing training and developing sales tools that support the selling process. You will also conduct competitor analysis and provide insights to stakeholders, lead product events such as webinars and customer advisory boards, and support new customer pitches, including RFP responses, deck creation, delivery, and product demos.
