Digital Media Strategy Lead

3 weeks ago


New York, New York, United States The Trade Desk Full time
Job Overview

The Trade Desk is a leading media buying platform that helps global brands deliver a more insightful and relevant ad experience for consumers. As a Lead Associate Account Director, you will play a critical role in shaping the company's strategic efforts and developing portfolio-specific goals to drive revenue across the business portfolio.

In this role, you will work with a portfolio of leading ad agencies to lead strategic efforts and develop client-specific growth plans. You will collaborate with the Sales & Trading functions to develop existing accounts and achieve client goals and objectives. Additionally, you will oversee the health of agency and brand-direct relationships as a strategic advisor, guiding problem-solving discussions and providing best-in-class client services.

This is an excellent opportunity for someone who is passionate about digital media strategy and has a proven track record of driving YoY revenue growth through upsells and maintaining client retention rates at 90%+. The ideal candidate will have five (5) years of experience with digital media, or as a digital media strategist or consultant, and must have experience with developing, nurturing, and managing client relationships, including senior client stakeholders.

Key Responsibilities
  • Develop, present, and execute client-specific strategic growth plans with agency and brand-direct clients.
  • Collaborate with the Sales & Trading functions to develop existing accounts and achieve client goals and objectives.
  • Oversight of the health of agency and brand-direct relationships as a strategic advisor.
  • Guiding problem-solving discussions and providing best-in-class client services.
  • Demonstrate the value of The Trade Desk to clients by providing innovative solutions that meet their needs and the company's business goals.

Requirements
  • Bachelor's degree in Business Administration, International Management, Marketing, Communications, or related field.
  • Seven (7) years of experience in the job offered or related role.
  • Five (5) years of experience with digital media, or as a digital media strategist or consultant.
  • Must have experience with developing, nurturing, and managing client relationships, including senior client stakeholders.

About Us

The Trade Desk is committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day. We are proud of the culture we have built and value the unique experiences and perspectives that each person brings to our organization. If you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk

Salary: $139,027 - $165,000/year

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