SMERF Market Development Manager
1 week ago
Job Description: SMERF Market Development Manager
We are seeking a highly motivated and results-driven individual to join our team as a SMERF Market Development Manager. The successful candidate will be responsible for developing and executing sales strategies to drive revenue growth and increase market share in the SMERF segments.
About the Company: Crystal Springs Services is a leading provider of hospitality services, and we are committed to delivering exceptional experiences to our clients.
Key Responsibilities:
- Sales Strategy Execution: Develop and execute sales strategies to drive revenue growth and increase market share in the SMERF segments.
- Customer Relationships: Build and maintain strong relationships with clients, including planners and decision-makers in social, military, educational, religious, and fraternal organizations.
- Market Insights: Conduct market research to identify new opportunities and trends within the SMERF segments.
- Marketing Support: Collaborate with marketing teams to create tailored promotional materials and campaigns.
- Event Promotion: Attend trade shows, industry events, and networking functions to promote our offerings and establish connections.
- Sales Performance Monitoring: Manage and track sales leads, forecasts, and reports to ensure targets are met.
- Customer Satisfaction: Provide exceptional customer service and support throughout the sales process.
- Team Collaboration: Work closely with the operations team to ensure smooth execution of events and client satisfaction.
Qualifications:
- Bachelor's degree in Business, Hospitality Management, Marketing, or related field.
- At least 18 months of sales experience in the hospitality industry (hotel or resort), with a focus on SMERF segments preferred.
- Proven track record of achieving sales targets and driving revenue growth.
- Excellent interpersonal and communication skills.
- Strong organizational and time-management abilities.
- Ability to work independently and as part of a team.
- Advanced computer skills and knowledge of various discipline-focused computer programs, including a strong proficiency in Microsoft Office, Google Apps, PMS, Delphi.
- Estimated Salary: $80,000 - $100,000 per year.
Benefits:
- Competitive salary and performance-based bonuses.
- Health, dental, and retirement benefits.
- Opportunities for professional development and career growth.
- Discounted Minerals Sports Club Membership.
- 30% Dining/Retail Discount.
- 30% Spa Discount.
- Discounted Stays at the Hotels.
- Discounted admission to Events & Festivals.
- Complimentary Golf.
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