Marketing Automation Specialist

1 week ago


Savage, Minnesota, United States CommScope Full time
Unlock Your Potential as a Marketo Architect at CommScope

Are you a marketing automation expert looking for a new challenge? Do you have a passion for data governance and process improvement? We're seeking a talented Marketo Architect to join our team at CommScope.

About the Role

As a Marketo Architect, you will play a critical role in ensuring our marketing automation tech stack, processes, and database are best-in-class. You will be responsible for leveraging the latest advances in technology to implement data governance and support process improvements. This is a hybrid position, preferably located in Shakopee, MN or at one of our other locations.

Key Responsibilities
  • Act as the Marketo administrator responsible for implementing data governance and process improvements
  • Oversee day-to-day instance architecture execution work to optimize Marketing and CRM technology and integrations
  • Manage operational programs, automations, database hygiene, lead scoring, and lifecycle management
  • Collaborate with the global CommScope marketing, sales, and IT teams to configure and use Marketo to optimize the team's overall marketing strategy and marketing intelligence initiatives
Requirements
  • Bachelor's degree in marketing, Business, IT, or a related field and eight or more years of marketing experience
  • Experience as a Marketo system administrator, marketing operations manager, and/or owner of data, technology, and process management
  • Marketo Certified Expert
  • Proficiency in lead management, including scoring, routing, and nurturing
  • Experience in working with related CRM platforms, preferably Microsoft Dynamics, and integration of leads and marketing campaigns between the CRM and Marketo
What We Offer

At CommScope, we're committed to delivering connectivity that empowers how we live, work, and learn. Our employees push the boundaries of communications technology that enables groundbreaking discoveries like 5G, the Internet of Things, and gigabit speeds for everyone, everywhere. If you're a talented and motivated individual who is passionate about marketing automation and data governance, we encourage you to apply for this exciting opportunity.


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