Senior Director of Marketing and Communications Lead

4 days ago

Seattle, Washington, United States PATH Full time
Senior Director of Marketing and Communications Job Description

PATH is seeking a highly skilled Senior Director of Marketing and Communications to lead our global marketing and communications efforts. As a key member of our team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy that elevates our global profile, supports fundraising efforts, and enhances our visibility and reputation worldwide.

Key Responsibilities:
  • Develop and execute marketing strategies to engage key audiences and drive measurable outcomes.
  • Oversee the creation and dissemination of impactful marketing and communications materials, including annual reports, newsletters, press releases, and digital content.
  • Manage the organization's online presence, including the website, social media platforms, and email marketing campaigns.
  • Establish metrics to evaluate the effectiveness of marketing and communications efforts and provide regular reports to the Executive Team and Board of Directors.
  • Develop content that is both compelling and credible, with a strong focus on ethical storytelling.
  • Advise on strategies, approaches, and messages to reach a wide variety of audiences, including public health officials, scientists, government decision makers, donors, philanthropists, and partners.
  • Play a key role in supporting our business development and philanthropic outreach.
  • Develop marketing campaigns that support donor engagement and collaborate with the Philanthropy Team to create compelling fundraising materials, events, and other strategies to inspire donor support.
  • Provide strategic direction on institutional goals at global, high-visibility events, enhancing PATH's visibility and fostering strategic partnerships.
Requirements:
  • Bachelor's degree in marketing, communications, journalism, or a related field, plus a minimum of 15 years' experience in a series of progressively responsible marketing and communications roles.
  • Experience advising nonprofit clients or working in a nonprofit environment is required.
  • Experience leading, managing, and motivating teams is required.
  • 5+ years' experience in international marketing or communications roles is preferred.
  • Experience in global health, international development, or related fields is preferred.
  • A blend of nonprofit, private sector, public sector, and/or agency work is highly desirable.
  • Must be able to travel up to 5 weeks per year.
  • Demonstrated experience and leadership designing and implementing comprehensive strategic communications and marketing programs to advance an organization's mission and goals.
  • Experience in marketing management across traditional, digital, and experience platforms.
  • Experience in using data to ensure the effectiveness of marketing and communications campaigns and activities.
  • Demonstrated understanding of brand activation and development and ability to create a culture of brand awareness.
  • Experience designing outreach strategies with donors and philanthropic audiences, with a focus on major donors and institutional donors (foundations and government).
  • Demonstrated success in building, mentoring, and coaching a team of marketing and communications specialists and managers.
  • Exceptional written and verbal communication skills, with the ability to craft compelling and credible messages for diverse audiences.
  • Experience managing media relations and public speaking.
  • Exceptional collaboration skills, with demonstrated experience producing results in collaboration with subject matter experts or technical experts and working in matrixed management environments.
  • Excellent leadership, facilitation, supervisory, and management skills.
  • Customer/client-focused approach with demonstrated ability to innovate and produce results, with a track record for translating strategic thinking into action plans and outputs.
  • Ability to collaborate across disciplines, cultures, departments, and time zones.
  • Must have legal authorization to work in the United States.

PATH is a diverse nonprofit organization that creates a culture of collaboration and partnership. Learn more about the impact you can make globally.

We offer our employees a competitive salary and generous benefits. For candidates based in the U.S., the annual salary range for this position is $172,000-$215,000. The final salary is based on a variety of objective factors.

PATH provides a comprehensive benefit package that includes 15 vacation, 11 holiday, 2 personal, and 12 sick days per year; medical and dental plans; life insurance; disability and retirement benefits.

PATH operates within a hybrid workplace model unless otherwise noted. Hybrid employees must reside within commuting distance to one of our PATH offices. PATH's US offices are located in Seattle, WA, and Washington, DC.

PATH is dedicated to building an inclusive workforce where diversity is valued.

PATH is an equal opportunity employer. Every qualified applicant will be considered for employment.

PATH does not discriminate based on race, color, religion, caste, gender, sexual orientation, gender identity, genetic information, age, national origin, marital status, disability status, political ideology, military or protected veteran status, or any other characteristic protected by applicable federal, state, or local law.

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