Senior Marketing

4 weeks ago


Reston, Virginia, United States OX Tools Global Full time

ROLE SUMMARY:

We are seeking a highly skilled Senior Marketing & Product Manager to join our team at OX Tools Global. As a key member of our marketing and product team, you will play a pivotal role in driving the success of our branded products in the market.

KEY RESPONSIBILITIES:

  • Develop and execute comprehensive marketing strategies to enhance brand visibility and drive sales.
  • Collaborate with cross-functional teams to launch new products and drive revenue growth.
  • Conduct market research and gather insights to inform product development and marketing initiatives.
  • Work closely with the sales team to develop regional go-to-market strategies for new product launches.
  • Provide inspirational leadership and mentorship to team members to help maximize their potential.

SKILLS & EXPERIENCE REQUIRED:

  • Extensive marketing experience in the power tool industry or similar businesses.
  • Strong track record of driving revenue growth and launching successful product campaigns.
  • Understanding of distributor sales channel business and the 'pull-through' marketing strategy.
  • Digital marketing knowledge and experience, including familiarity with social media and e-commerce trends.
  • Strong analytical skills and ability to interpret data to drive marketing decisions.


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