Digital Content Marketing Specialist

4 weeks ago


Dallas, Texas, United States Onyx CenterSource Full time
Job Description

Onyx CenterSource is a leading global provider of B2B payments and business intelligence solutions to the hospitality industry. Our company values diversity and uses it to best serve our global clients.

We offer a fast-paced and international work environment with opportunities for growth and development. As a Digital Content Marketing Specialist, you will lead the delivery of content across various channels, including email, web pages, social media, blogs, infographics, and more.

The ideal candidate will have a strong background in writing and editing content, marketing campaigns, and building engagement strategies that deliver on business objectives. They will demonstrate a command of brand voice, tone, positioning, and sound editorial judgment when it comes to content.

You will collaborate closely with our Manager of Campaign & Demand Generation and work collaboratively in cross-functional teams. The role requires a strong understanding of the customer lifecycle journey and sales cycle within the hospitality industry.

Responsibilities:

  • Write and review content, driving content simplification and engagement in print and digital
  • Contribute to search engine optimization (SEO) and search engine marketing (SEM) initiatives with keyword optimization, content tagging, and metadata management
  • Drive marketing asset creation, including infographics, sell sheets, PowerPoint presentations, and other marketing collateral
  • Contribute to content development and execution through blog and social media channels, supporting Onyx thought leadership objectives
  • Monitor and analyze the performance of KPIs, proactively identifying opportunities and presenting rationalized solutions to organizational leaders

Requirements:

  • Four (4) plus years of B2B marketing experience
  • Experience writing and reviewing/editing content and driving development and delivery of print and digital communications
  • Highly proficient with Microsoft Office and Adobe Creative Suite
  • Experience with software applications such as Salesforce, WordPress, Survey Monkey, etc.

We are looking for a highly skilled and experienced Digital Content Marketing Specialist to join our team. If you have a strong background in content marketing and a passion for creating engaging content, we encourage you to apply.



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