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Marketing Director

2 months ago


Exton, Pennsylvania, United States The O'Connor Group Full time
About The O'Connor Group

We are a leading global distributor of Specialty Metals, with a strong presence in North America, Europe, Mexico, and Asia. Our company values include integrity, respect for the individual, commitment, customer satisfaction, and continuous improvement.

About the Role

This role is responsible for developing and implementing marketing strategies that target commercial industries and drive profitable sales. The ideal candidate will analyze market research, collaborate with Supply Chain and Sales teams, and develop tailored marketing approaches for key commercial clients.

Key Responsibilities
  • Develop and implement marketing strategies that effectively target non-aerospace industries, including campaign development, market research, and competitive analysis.
  • Collaborate with sales teams to identify market opportunities and develop marketing approaches for key commercial clients.
  • Manage marketing budgets and ensure a strong return on investment.
  • Create compelling marketing materials, including brochures, presentations, and digital content.
  • Analyze market trends and customer feedback to refine marketing strategies.
  • Work with communications personnel on press releases, advertisements, and other marketing communications.
  • Monitor and report on the effectiveness of marketing campaigns.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Experience in marketing management as a product manager or marketing manager in a key segment.
  • Understanding of commercial markets and ability to research emerging trends.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to work collaboratively with cross-functional teams and influence without direct authority.
  • Proficient in marketing analytics and familiar with marketing automation tools.
  • Creative thinker with a track record of launching successful marketing campaigns.
Benefits

We offer a comprehensive benefits program, including medical, dental, vision, company-paid life insurance, short and long-term disability, paid vacation, PTO, 401(k), tuition reimbursement, and more. We are committed to creating a diverse environment and are proud to be an equal opportunity employer.