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Senior Vice President of Market Development, USA

2 months ago


Salt Lake, Utah, United States Kalon Executive Search Full time
Position Overview

The Senior Vice President of Market Development, USA plays a pivotal role in spearheading strategic growth initiatives and expanding market presence throughout the United States. This position is tasked with uncovering new business prospects, fostering client relationships, and executing strategic initiatives aimed at boosting sales revenue and enhancing market share, thereby driving the success of the organization in the nutraceutical sector.

Key Responsibilities

  • Formulate and implement strategic plans to meet sales objectives of up to $10 million while increasing market share for nutraceutical offerings.
  • Discover and secure new business ventures and collaborations to propel revenue growth and market entry in B2B sectors within a quarter.
  • Independently finalize agreements valued at up to $1 million.
  • Establish and nurture robust relationships with key clients, distributors, and stakeholders to amplify business prospects and brand visibility.
  • Conduct comprehensive market research and analysis to pinpoint trends, competitor movements, and consumer preferences, leveraging these insights to craft effective sales strategies.
  • Collaborate with cross-functional teams to facilitate product launches and marketing campaigns, ensuring alignment with sales goals for the US market.
  • Prepare and deliver business proposals, sales forecasts, and progress reports to senior leadership, offering actionable insights and recommendations.
  • Stay informed on industry advancements, regulations, and compliance standards pertinent to nutraceutical products.
  • Provide training and mentorship to the sales team to enhance product knowledge and sales proficiency.
  • Assist in crafting marketing strategies and promotional materials to bolster sales efforts and position the company as a frontrunner in the US nutraceutical landscape.
  • Represent the organization at industry events, trade exhibitions, and conferences to network and elevate brand awareness.
  • Develop and oversee a sales pipeline utilizing CRM tools to monitor opportunities, manage leads, and project sales performance.
  • Negotiate and finalize sales agreements with key clients and partners, ensuring profitable arrangements and enduring relationships.
  • Devise pricing strategies and promotional initiatives to optimize profitability and competitive standing in the market.
  • Leverage digital sales channels and e-commerce platforms to broaden reach and enhance sales processes.

Qualifications and Experience

  • Bachelor's degree in Business Administration, Marketing, or a related field such as B.Pharm, BS - Biotechnology, or BS - Food Science. An MBA is preferred.
  • A minimum of 12 years of demonstrated experience in business development, sales, or marketing roles within the nutraceutical, supplements, food ingredients, or pharmaceutical sectors.
  • Relevant certifications in sales or nutraceuticals are beneficial.
  • A strong grasp of nutraceutical products, US market dynamics, and regulatory frameworks.
  • Proficiency in CRM software, sales analytics tools, and e-commerce platforms.
  • Experience working collaboratively with international teams.

This position offers a unique opportunity to make a significant impact in the nutraceutical industry. Kalon Executive Search is committed to equal opportunity employment. All applicants will be evaluated for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.