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Marketing Coordinator

2 months ago


Nashville, Tennessee, United States BNA Business Center Full time
About BNA Business Center

Welcome to BNA Business Center, a prominent player in the business services sector. We are committed to delivering exceptional value and innovative solutions to our clients.

Position: Marketing Associate

We are seeking a talented Marketing Associate to support the development and implementation of our marketing and promotional strategies.

In this role, you will be expected to possess a thorough understanding of the marketing landscape and demonstrate proficiency in analyzing market research and consumer insights. The ability to create detailed reports and interpret quantitative data to assess ROI and KPI metrics is essential.

Contribute to our success by crafting effective marketing initiatives.

Key Responsibilities
  • Manage daily administrative tasks to ensure efficient operations within the Marketing department
  • Conduct in-depth market analysis to identify new opportunities
  • Gather and evaluate consumer behavior data, including website traffic and performance metrics
  • Prepare comprehensive reports on marketing and sales outcomes, focusing on conversion rates
  • Assist in organizing promotional events
  • Collaborate with the Marketing Design and Content teams to create advertising materials (e.g., brochures, newsletters)
  • Maintain organized records of marketing metrics and past campaign performance
  • Generate regular sales forecasting reports
  • Monitor competitors' marketing activities
Qualifications
  • Proven experience as a Marketing Associate, Marketing Assistant, or in a similar capacity
  • Knowledge of digital marketing tools and strategies
  • Experience managing SEO/SEM campaigns
  • Proficient in various software applications, including MS Excel, web analytics, and Google AdWords
  • Strong verbal and written communication abilities
  • Excellent analytical skills with a focus on results
  • Bachelor's degree in Marketing or a related discipline