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Senior Manager, Health Media Planning

2 months ago

El Segundo, California, United States Publicis Health Media Full time

Job Summary:

The Executive Director, Media Strategy will lead the development and execution of media strategies for key clients within the Health Media Strategy team at Publicis Health Media. This role will be responsible for defining daily functional management of client needs and leading the day-to-day work of the Strategy team.

Key Responsibilities:

  • Develop and execute media strategies for key clients, including defining media channel mix and initial budget allocation and rationale
  • Manage multiple accounts and transition between them, conducting activities such as providing initial feedback on media strategies, timelines, and deliverables in partnership with other teams
  • Provide input to clients to help shape their marketing priorities and develop a daily relationship with appropriate clients on assigned brands
  • Oversee overall media strategy, approach, and plan on each account, and represent the interests of other capability teams in client and agency partner meetings
  • Collaborate with internal leaders to ensure strategic agreement of deliverables with client needs and push for continuous improvement of self, team, and client deliverables
  • Be responsible for organic growth efforts on your account and may be asked to assist in new business efforts

Requirements:

  • 7-8 years of media planning experience
  • 3+ years of management experience
  • 2+ years of cross-channel media planning experience
  • Familiarity with standard media research and planning tools (e.g. Clear Decisions)
  • 1+ years of previous pharma media experience, across a diverse set of conditions, disease states, and audiences (DTC, HCP, Payer)

What We Offer:

  • Competitive compensation range: $121,000 - $182,500 annually
  • Medical coverage, dental, vision, disability, 401k, and paid time off