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Product Marketing Manager

1 month ago

New York, New York, United States Capital One Services, LLC Full time
Product Marketing Manager

Capital One Services, LLC is seeking a seasoned Product Marketing Manager to drive business goals for Capital One Slingshot. As a key member of the Capital One Software marketing team, you will be responsible for developing and executing a comprehensive product marketing strategy that drives sales and revenue growth.

Key Responsibilities:
  • Develop a deep understanding of customer needs and the product to empower our sellers with the right content to create opportunities and develop prospecting campaigns to strengthen the sales pipeline.
  • Map the customer purchase journey and apply your skills to optimize customer conversions.
  • Build insights based on product usage data, voice of customer, campaign effectiveness, and industry trends and translate those insights into actionable recommendations that promote business objectives and drive tangible results.
  • Participate in the product/customer feedback loop, capturing insights and learnings to inform marketing and messaging needs.
  • Influence enterprise-wide B2B product/software marketing agenda.
Requirements:
  • Bachelor's degree
  • At least 4 years of experience in a product marketing role
  • At least 2 year of experience marketing SaaS products or services
Preferred Qualifications:
  • 5 or more years of experience in a product marketing role
  • 3 or more years of experience marketing B2B SaaS products or services
  • Experience in highly cross-functional and matrixed teams
What We Offer:
  • Comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.
  • Performance-based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI).

Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law.