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Sales and Marketing Specialist

2 months ago


Colorado Springs, Colorado, United States Lamar Media Full time
About the Role

Lamar Media is seeking a highly motivated and results-driven Business Development Representative to join our team. As a Business Development Representative, you will be responsible for identifying and pursuing new business opportunities, building relationships with key decision-makers, and driving sales growth.

Key Responsibilities
  • Develop and execute a sales strategy to achieve monthly and quarterly sales targets
  • Build and maintain relationships with existing and new clients to increase sales and revenue
  • Conduct market research to identify new business opportunities and stay up-to-date on industry trends
  • Collaborate with cross-functional teams, including marketing and product development, to drive sales growth and improve customer satisfaction
  • Develop and deliver sales presentations, proposals, and pitches to clients and prospects
  • Manage and maintain accurate records of sales interactions, including contact information, meeting notes, and follow-up tasks
  • Stay up-to-date on industry trends, competitor activity, and market conditions to inform sales strategies and tactics
Requirements
  • 1+ year of sales experience in a business-to-business (B2B) environment
  • Proven track record of meeting or exceeding sales targets
  • Strong communication and interpersonal skills, with the ability to build relationships with clients and colleagues
  • Ability to work in a fast-paced environment and adapt to changing priorities and deadlines
  • Strong analytical and problem-solving skills, with the ability to analyze data and make informed decisions
  • Proficiency in CRM software and Microsoft Office Suite
Preferred Qualifications
  • 3+ years of sales experience in a B2B environment
  • Experience in a sales or marketing role within the outdoor advertising industry
  • Bachelor's degree in Business, Marketing, or a related field
What We Offer
  • A competitive salary and commission structure
  • Opportunities for professional growth and development
  • A dynamic and supportive work environment
  • A comprehensive benefits package, including medical, dental, and vision insurance
  • A 401(k) plan with company match