Associate Director, Digital Marketing, Global Oncology

3 weeks ago

Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

Regeneron Pharmaceuticals is a leading science-based biopharmaceutical company that discovers, invents, develops, manufactures, and commercializes medicines for the treatment of serious medical conditions. Our company commercializes medicines for eye diseases, high LDL-cholesterol, and a rare inflammatory condition and has product candidates in development in other areas of high unmet medical need, including oncology, rheumatoid arthritis, asthma, atopic dermatitis, pain, and infectious diseases.

The Associate Director, Digital Marketing, Global Oncology will be responsible for bringing best-in-class digital capabilities and innovative solutions to reach Oncology patients and Health Care Professionals to increase the brand equity and business, build loyalty with customers, and ensure the brand resonates with current and potential customers. This candidate will lead Digital Marketing for the Oncology brand across customers. Primary areas of responsibility will be to lead, develop, and implement comprehensive digital and non-personal marketing plans for the Oncology indications. Specifically, this will include digital strategy and execution, media strategy and planning across HCP and DTC, agency and budget management, digital campaign plan development and implementation.

A typical day may include the following:

  • Bring best-in-class capabilities, across digital, social, etc., and develop innovative solutions to reach Oncology customers, inclusive of patients and HCPs, across tumor types.
  • Develop Global digital brand marketing plans/campaigns across indications and customers.
  • Ensure innovative solutions and best practices are leveraged for reaching Patients, caregivers, and HCPs.
  • Create an omnichannel experience to reach patients and HCPs across their journeys and utilize patient and HCP insights to discover progressive platforms and additional opportunities to reach customers across the digital ecosystem. Omnichannel experience needed for US and Global markets.
  • Understand and leverage trends in the marketplace and competitive benchmarking to inform strategies for digital marketing programs.
  • Lead the development of a global strategic media plan across indications to leverage efficiencies across platforms and channels. Oversee media planning and buying across digital and offline channels such as Online Video, Programmatic and endemic display, Social and Search (SEM/SEO).
  • Ability to interpret data from multiple sources such as marketing mix models, analytics, and market research to build actionable insights and optimizations.
  • Ensure cost-effective delivery of all programs while tracking and monitoring KPIs.
  • Discover synergies between Consumer marketing, HCP marketing, patient support services, and corporate comms to ensure a unified message is delivered across indications and customers.
  • Partner with regulatory, medical, and legal to align on creative and messaging and represent materials for reviews during weekly joint regulatory council meetings.
  • Manage multiple agencies to build creative across the digital ecosystem (e.g., website, banners, social ads, emails).

This role may be for you if:

  • Demonstrated initiative, creativity, strategic capabilities, and ability to work effectively in complex, rapidly changing environments.
  • Demonstrated competency in media planning and execution to ensure proper mix and optimization.
  • Strong project and process management skills, along with the ability to work on multiple tasks, and to effectively prioritize.
  • Provide data-driven strategic insights to inform all patient/consumer marketing programs and tactics.
  • Strong interpersonal skills demonstrating emotional intelligence, both internally & externally.
  • Proven team player with ability to navigate cross-functionally.
  • Strong analytical skills both quantitative and qualitative.

To be considered for this opportunity, you must have 10+ years of related progressive pharmaceutical industry or relevant professional experience; 3+ years of pharmaceutical/biotech marketing, product management, or related/relevant professional experience. Media planning competency strongly preferred. Bachelor's Degree Required, MBA preferred. Oncology experience a plus. Must be willing to travel up to 25% (including weekend travel as needed).

Regeneron Pharmaceuticals is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations.

The salary range for this position is $151,800.00 - $247,800.00 annually.

  • Digital Marketing Director, Oncology

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job DescriptionRegeneron Pharmaceuticals is seeking a highly skilled Digital Marketing Director to lead the development and implementation of comprehensive digital marketing plans for the Oncology brand. The ideal candidate will have a strong background in digital marketing, with a focus on oncology.Key Responsibilities:Develop and execute digital marketing...

  • Associate Director Digital Marketing Oncology

    3 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Regeneron Pharmaceuticals seeks an innovative professional to lead digital marketing efforts for our Oncology brand. Key responsibilities include developing comprehensive digital and non-personal marketing plans, leading digital strategy and execution, managing media strategy and planning, and overseeing agency and budget management. The ideal candidate will...

  • Digital Solutions Director

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals, Inc Full time

    Job DescriptionThe Director, Digital Solutions is a pivotal role in our digital transformation endeavor. You will lead the charge in exploring cutting-edge technologies, investment in alliance to co-create and design solutions tailored for Regeneron to drive the next wave of innovation.Key ResponsibilitiesLead our digital innovation portfolio and help shape...

  • Director of Oncology Sales Forecasting

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals, Inc Full time

    Regeneron Pharmaceuticals, Inc. is seeking a highly skilled Associate Director to lead the Sales Forecasting & Analytics team. As a key business partner to the Commercial functions, you will be responsible for generating, analyzing, and disseminating commercial revenue forecasts, as well as analyzing actual sales performance and providing related insights...

  • Senior Manager, Global Procurement

    3 weeks ago

    Tarrytown, New York, United States BioSpace, Inc. Full time

    Job DetailsAs a Senior Manager, Global Procurement, you will be accountable for supporting the definition and implementation of the global Clinical Core (IRT, eCOA) and Digital Health Technology Category strategy. We work closely with team members managing discussions and aligning category priorities with Procurement management and collaborators.A typical...

  • Director, Omnichannel Consumer Marketing, US Dermatology

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryRegeneron Pharmaceuticals is seeking a highly skilled Director of Omnichannel Consumer Marketing, US Dermatology to develop and execute comprehensive digital marketing strategies to reach, educate, and activate consumers across the omnichannel ecosystem.Key ResponsibilitiesDevelop and execute omnichannel digital marketing strategies to drive...

  • Digital Commercial Strategy Director

    3 weeks ago

    Tarrytown, New York, United States BioSpace, Inc. Full time

    Job DetailsThe Director of Digital Commercial Strategy will play a pivotal role in driving digital innovation, consistency, and governance across Regeneron Commercial teams and assets. This position will also support the VP, Commercial Strategy and Insights & Analytics in coordinating cross-team best practices across a range of strategic initiatives. The...

  • Marketing Director, Ophthalmology Portfolio

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryWe are seeking a highly experienced and skilled Marketing Director to join our team at Regeneron Pharmaceuticals. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans to drive business growth and success in the ophthalmology portfolio.Key ResponsibilitiesDevelop and implement...

  • Senior Manager, Global Procurement Lead

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryWe are seeking a highly skilled Senior Manager, Global Procurement to join our team at Regeneron Pharmaceuticals. As a key member of our Global Procurement organization, you will be responsible for supporting the definition and implementation of the global Clinical Core (IRT, eCOA) and Digital Health Technology Category strategy.Key...

  • Associate Director, Medical Communications Specialist

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryWe are seeking an experienced Associate Director, Medical Communications to drive the development and alignment of our scientific communications plans for our Global Medical Affairs General Medicine Strategy.The successful candidate will have a strong background in Cardiovascular/Metabolism, Genetic Medicine, and/or Rare Disease, and will be...

  • Director of Pricing Strategy

    4 weeks ago

    Tarrytown, New York, United States BioSpace, Inc. Full time

    Job DetailsThis is an exceptional opportunity to join Regeneron during a period of significant growth and expansion. With key product launches, pipeline assets advancing in the clinic, and expansion of our footprint in international markets, Regeneron is poised for a transformative period in its history. As we expand our Pricing Organization to support our...

  • Global Talent Brand Director

    3 weeks ago

    Tarrytown, New York, United States BioSpace, Inc. Full time

    Job SummaryThis role has overall responsibility for the development and curation of BioSpace, Inc.'s global talent brand, across all bought owned and earned channels, some of which are shared with our corporate affairs and reputation teams. Therefore, in addition to leading a small team, this role requires a high degree of cross-functional collaboration and...

  • Senior Manager of Global Patient Safety

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryThe Senior Manager of Global Patient Safety will play a key scientific role in safety strategies for molecules in clinical development and post-marketing phases in the Oncology Solid Therapeutic Area. This role involves safety data aggregation, review, and analysis to support appropriate safety interpretation and benefit-risk assessment.Key...

  • Global Patient Safety Scientist

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryThe Associate Director, Global Patient Safety Scientist will play a key scientific role in safety strategies for molecules in clinical development and post-marketing phases, under the guidance of the safety lead.This will include review, analysis and interpretation of safety data (including aggregate data) to generate appropriate safety messaging...

  • Director of Pricing Strategy

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryThis is an exceptional opportunity to join Regeneron Pharmaceuticals during a period of dynamic growth. With key product launches, pipeline assets advancing in the clinic, and expansion of footprint in international markets, Regeneron is entering one of the most exciting periods in its history.Key ResponsibilitiesLead the development and design of...

  • Account Director

    4 weeks ago

    Tarrytown, New York, United States Asterix Communications Full time

    About the Role:We are seeking an experienced Account Director to lead our Gaming & Esports Communications team. As a trusted advisor, you will develop and execute innovative PR and communication strategies tailored to clients in the gaming and e-sports industry.Key Responsibilities:Independently counsel clients on integrated communication strategies,...

  • Senior Manager, Global Procurement Lead

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job Title:Senior Manager, Global ProcurementJob Summary:We are seeking a seasoned Senior Manager, Global Procurement to join our Commercial / Marketing category. This role will play a critical part in shaping and supporting the definition and implementation of the Global Insights & Analytics Category strategy. Our Global Procurement team is investing in...

  • IT Marketing Solutions Lead

    4 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryWe are seeking an experienced IT Marketing Solutions Lead to join our Commercial IT Marketing Technology team. As a key member of our team, you will be responsible for providing marketing campaign management support in omnichannel digital campaigns, digital media, and customer data platform activities.You will work closely with internal commercial...

  • Senior Manager, Global Patient Safety Lead

    4 weeks ago

    Tarrytown, New York, United States Lifelancer Full time

    Job DescriptionReporting to the Associate Director of Global Patient Safety, this position is responsible for the initial intake of adverse event data and leading the subsequent reporting of Individual Case Safety Reports (ICSRs) to health authorities, Collaborators, and internal destinations in compliance with global regulations and contractual...

  • IT Omnichannel Marketing Solutions Lead

    3 weeks ago

    Tarrytown, New York, United States Regeneron Pharmaceuticals Full time

    Job SummaryWe are seeking a highly skilled IT Omnichannel Marketing Solutions Lead to join our Commercial IT Marketing Technology team. As a key member of our team, you will be responsible for providing marketing campaign management support in omnichannel digital campaigns, digital media, and customer data platform activities.Key ResponsibilitiesProvide...