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Marketing Manager

2 months ago

Chicago, Illinois, United States Lawson Products Full time
Job Title: Marketing Manager - Performance Optimization

Lawson Products is seeking a highly skilled Marketing Manager - Performance Optimization to join our team. As a key member of our Growth Marketing department, you will be responsible for developing and executing strategies to drive revenue growth through performance marketing channels.

Key Responsibilities:
  • Develop and implement performance marketing strategies across multiple channels, including email, paid media, SEO, and social media.
  • Manage and optimize marketing campaigns to maximize ROI and achieve business objectives.
  • Collaborate with cross-functional teams to ensure alignment and effective execution of marketing strategies.
  • Analyze data to inform marketing decisions and optimize campaign performance.
  • Stay up-to-date with industry trends and best practices in performance marketing.
Requirements:
  • Bachelor's degree in Marketing or related field.
  • At least 7 years of experience in performance marketing, with 3 years in a management role.
  • Proven track record of success in managing performance marketing initiatives across multiple channels.
  • Strong analytical and problem-solving skills, with ability to think strategically.
  • Excellent communication and leadership skills, with ability to collaborate with cross-functional teams.
What We Offer:
  • Competitive salary and benefits package.
  • Opportunity to work with a dynamic and growing company.
  • Collaborative and supportive work environment.