Senior Marketing Technologist
1 day ago
We're seeking a highly skilled Senior Marketing Technologist to join our CRM Technology team. As a key member of our team, you will be responsible for developing scalable solutions for CRM marketing messaging channels, including Email, SMS, Push, and Content Cards.
Key Responsibilities- Develop and manage scalable solutions and processes for CRM team marketing message synchronous composition across channels.
- Implement agile and scalable development practices for messaging codebase, ensuring content accuracy and rendering quality across email devices and versions.
- Collaborate with CRM Engineering Team to develop and maintain highly personalized component library, enabling CRM Data Science Team to capture accurate and standardized meta data for measurement and retargeting.
- Collaborate with CRM Analytics Team to ensure message components and message journeys configurations output the expected and standardized meta data for seamless reporting processes.
- Collaborate with CRM Marketing Team to develop standardized, user-friendly, scalable message building solutions.
- Enable new features and data attributes in the marketing platform for marketing initiatives.
- Oversee code and feature releases with other developers and IT colleagues.
- Support and mentor members of the development team and marketing partners with knowledge share, open communication, and teamwork.
- Plan out projects and be involved in project management decisions.
- Construct hypotheses to issues, seek solutions, and apply Email, Push, SMS industry best practices to improve overall CRM program quality.
- Adapt to evolving business needs and a changing environment, including Email, Push, SMS industry changes.
- Assist and train CRM team members on processes and feature best practices as it pertains to the capabilities and functionality within the marketing platform and other applicable applications.
- Be the subject matter expert in marketing platform functionality and operations.
- Own and maintain documentation related to email development processes.
- Manage multiple projects simultaneously and prioritize accordingly.
- Ensure all work being produced meets the highest standards, is error-free, and delivered on time.
- Troubleshoot and resolve application/solution problems.
- Encourage and build automated processes wherever possible.
- Research and recommend new best practices, efficiencies, and process improvements; be an established CRM messaging features subject matter expert.
- Bachelor of Science degree in a technical field such as Computer Science, Computer Engineering, Electrical Engineering, etc.
- Expert in HTML, CSS, especially modular codebase design; expert in templating language(s) such as Liquid, AMPScript, RPL or JavaScript, experience with APIs and SQL.
- 6+ years' experience in working with enterprise-level marketing automation technology platforms such as SalesForce Marketing Cloud, Oracle Responsys or Braze etc.
- 3+ years of experience in working with marketing platform Braze.
- 3+ years of hands-on experience in producing automated, data-driven marketing campaigns and automations (plan, build, test, edit, and deploy).
- Experience working with VSCode, Dreamweaver, and GitHub.
- Possess a strong technical background, including knowledge of integrating multiple platforms and marketing channels.
- Outstanding problem-solving skills and ability to think creatively, strategically, and identify and resolve problems.
- Solution-oriented; positively impact the environment of his or her team and others with whom he or she interacts.
- Proactive approach to problem identification and resolution related to execution of CRM messaging campaigns & automations.
- Excellent analytical, organizational, project management, and time management skills.
- Solid understanding of data management and database concepts.
- Strong business case/user story development and implementation experience.
- Strong understanding of digital marketing strategies, channels, and tactics.
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact us.
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