Executive Visibility Communications Manager

6 days ago


Selma, Alabama, United States RxBenefits Full time

RxBenefits is seeking a dynamic and experienced Executive Visibility Communications Manager to fill a key vacancy in our corporate and marketing communications team.

As a team, we are the brand ambassadors for RxBenefits, maintaining and enhancing the company's brand as a disruptive force for good in the pharmacy benefits industry.

We support and enhance the company brand and growth, and help foster employee engagement with powerful, consistent messaging in both audience-agnostic and -centric channels.

Position Overview

Reporting to the Senior Director of Corporate Communications, the Executive Visibility Communications Manager is responsible for positioning the company's executives as industry thought leaders and innovative thinkers.

The ideal candidate will have a deep understanding of the pharmacy benefits management (PBM) industry and be willing to quickly learn RxBenefits' value proposition, brand positioning, and messaging.

Responsibilities:

Program Transition:

Facilitate the transition of the executive social media program from an external agency to in-house management.

Content Strategy and Planning:

Collaborate with marketing colleagues, internal SMEs, and company executives to develop executive content pillars and a content calendar.

Executive Content Creation:

Develop and manage content for executive visibility, including social posts, long-form articles, videos, op-eds, award submissions, and speaking engagement materials, incorporating each executives' individual tone.

Social Media Management:

Oversee the executive social media program from curation (monitoring news media, publications, organizations, influencers) to developing, reviewing, scheduling, and publishing social posts.

Project Management:

Leverage Asana and our CRM to schedule and manage all projects to deliver against deadlines with high quality.

Collaboration:

Partner with the brand social media manager to develop and manage the corporate social calendar, ensuring seamless cross-posting between executives and the brand.

Brand Support:

Assist in creating corporate brand social media posts and maintaining the brand social calendar.

CRM Proficiency:

Utilize CRM platforms (currently Hootsuite) for scheduling and publishing executive posts.

Qualifications:

BA/BS in journalism, communications, or a related field

Minimum three years of pharmacy/PBM experience

7-10 years of experience in executive visibility, thought leadership, content development, and social media

Strong executive presence, collaboration skills, and relationship-building expertise

Exceptional storytelling, narrative, and creative writing skills

Proficiency in writing high-performing content across channels and formats

Strong project management, collaboration, and communication skills

In-depth knowledge of AP style and the ability to adapt to brand style quickly

Comfortable with using multimedia content

Familiarity with virtual meeting and webinar hosting platforms (Teams, GoToMeeting, Zoom, GoToWebinar, ON24)

Ability to post content to SlideShare, YouTube, and other social channels

Understanding of AI tools for content development

Software Proficiency:

Basic knowledge of CMS platforms (e.g., WordPress)

Familiarity with virtual meeting and webinar hosting platforms (Teams, GoToMeeting, Zoom, GoToWebinar, ON24)

Ability to post content to SlideShare, YouTube, and other social channels

Understanding of AI tools for content development

Compensation:

Based on relevant market data and other factors, the anticipated hiring range for this role is $96,000 - $120,000 annually.

Final compensation rates will be determined based on various factors, including but not limited to experience, skills, knowledge, and internal equity considerations.

This role is also short-term incentive eligible. Incentive amounts will vary by individual and business goals.

We are committed to fair and equitable compensation practices. The final salary offered to the selected candidate may vary from the posted range due to individual qualifications.

Our goal is to ensure that all teammates are compensated fairly and competitively based on their contributions to our organization.

Benefits:

RxBenefits is also committed to providing best in class benefits to our teammates.

We offer a robust total rewards package that includes:

Remote first work environment

Choice of a HDHP or PPO Medical plan, we pay 100% of the premium for the HDHP for you and your eligible family members

Dental, Vision, Short- and Long-Term Disability, and Group Life Insurance that we also pay 100% of premiums (for your family too on Dental and Vision)

Additional buy-up options for Short- and Long-Term Disability and Life Insurance

401(k) with an employer match up to 3.5% available after 60 days

Community Service Day to give back and support what you love in your community

10 company holidays including MLK Day, Juneteenth, and the day after Thanksgiving plus a floating holiday to use as you like

Reimbursements for high-speed internet, we'll send you a computer and monitors to help you do your best work

Tuition Reimbursement for accredited degree programs

Paid New Parent Leave that can be used for adoption or birth

Pet insurance to protect your furbabies

A robust mental health benefit and EAP service through Spring Health to support you when you need it most



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