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Associate in Product Marketing Strategy

2 months ago

Columbus, Ohio, United States Veeva Systems Full time

About Veeva Systems
Veeva Systems is a mission-driven organization and a leader in industry cloud solutions, dedicated to assisting life sciences companies in accelerating the delivery of therapies to patients.

As one of the fastest-growing SaaS enterprises, we achieved over $2 billion in revenue last fiscal year, with significant growth prospects on the horizon.

Our core values at Veeva include: Doing the Right Thing, Ensuring Customer Success, Supporting Employee Success, and Maintaining Speed.
We are not just a typical public company; we made history by becoming a public benefit corporation (PBC), committed to balancing the interests of our customers, employees, society, and investors.

As a flexible workplace, we encourage you to work from home or in the office, allowing you to thrive in your preferred environment.

Role Overview
We are seeking talented individuals in product marketing to help us promote our highly scalable, true multitenant cloud solutions that are making a significant impact in the life sciences sector.

Your focus will be on customer satisfaction, employee success, and overall growth.

The Product Marketing Associate will play a crucial role in our expanding marketing team, supporting demand generation, field enablement, and customer marketing initiatives.

This position will involve collaboration with global Marketing, Product Strategy, Product Management, Sales, and Professional Services to drive Veeva's growth and ensure our customers' success.

Key Responsibilities
- Support go-to-market strategies for new products, market segments, and regions.
- Develop a comprehensive understanding of buyer needs and how Veeva solutions address those needs.
- Create product messaging for various media and customer engagement channels.
- Assist in global cross-functional launch and marketing initiatives.
- Collaborate closely with product and market strategy teams to understand product vision and upcoming features, and determine effective communication strategies.

- Enhance product visibility through public relations, article placements, and social media engagement.
- Identify customer success stories and leverage them for marketing purposes.
- Generate content (e.g., thought leadership pieces, videos, website copy, blog posts, infographics) to convey the benefits of our solutions to the market.
- Develop and maintain a repository of sales tools, including customer presentations and competitive analysis materials.

Qualifications
- Minimum of 2 years of B2B product marketing experience, with a proven track record in marketing complex enterprise cloud software solutions.
- Ability to work independently with minimal supervision.
- Exceptional written and verbal communication skills, with a talent for creating clear, concise, and compelling messaging.
- Strong presentation abilities.
- Quick learner, detail-oriented, and comfortable in dynamic work environments.
- Proven capability to build relationships across teams and levels.
- Self-motivated, innovative, collaborative, creative, and analytical.
- Strong project management skills with a keen attention to detail.
- Ability to thrive in a fast-paced environment.
- Bachelor's degree required.

Preferred Qualifications
- Experience in successfully launching innovative B2B offerings.

Benefits
- Comprehensive medical, dental, vision, and basic life insurance.
- Flexible paid time off and company holidays.
- Retirement plans.
- Charitable giving program.

Compensation
- Base salary range: $55,000 - $120,000.
This range has been provided to comply with local regulations and represents a potential base salary for this role. Actual salaries may vary based on experience and location.

This position may also be eligible for additional compensation types, such as variable bonuses and/or stock options.

Veeva is an equal opportunity employer, committed to diversity and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws.