Marketing Campaign Manager

3 weeks ago


Bloomfield Hills, Michigan, United States Predictive Strategies Inc Full time
Job Description:
Predictive Strategies Inc is seeking a highly skilled and organized professional to fill the position of Integrated Marketing Campaign Coordinator. As an essential member of our team, you will be responsible for overseeing the execution of multi-channel marketing campaigns, including direct mail, email, and digital/social media initiatives. Your primary focus will be on direct mail campaigns, ensuring timely delivery and maximizing ROI.

In this role, you will analyze prior campaign performance to refine strategies and optimize future campaigns for improved results. You will review USPS data, act as a subject matter expert on variable print, and maintain quality standards. Additionally, you will evaluate financial aspects of product development, monitor production goals, and identify opportunities for process improvements. You will work closely with Creative, Data, and Print teams to manage multi-channel marketing campaigns, focusing on direct mail, email, and digital/social media platforms. This includes collaborating with clients to produce direct mail campaigns, managing timelines for print production, and resolving issues efficiently.

The ideal candidate should possess a Bachelor's degree in Marketing, Communications, Business Administration, Digital Media, Print Media, or related field/experience. Prior experience with Google Display Network and Facebook advertising is preferred. Strong organizational and project management skills, along with excellent attention to detail, are essential. The salary for this position is estimated at $60,000 - $80,000 per year.

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