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Digital Media Account Manager
2 months ago
About the Role:
We are seeking a highly skilled Account Executive to join our Chicago Digital team at Zeno Group. The ideal candidate will be responsible for driving paid execution, optimization, and reporting with a strong focus on paid social media. This role requires a deep understanding of digital marketing strategies and the ability to build and manage client relationships.
Key Responsibilities:
• Execute and optimize paid media campaigns with a focus on achieving aggressive back-end goals.
• Develop and maintain a solid understanding of key client information, including business strategy, industry issues, products and services offered, key customers, and competitors in the marketplace.
• Collaborate with the team to drive forward-thinking strategy and share responsibility for reporting.
• Provide recommendations to ensure social content resonates with target audiences and understand nuances between various display and programmatic partners.
• Determine optimal partner/strategy for client goals and negotiate rates.
• Manage multiple projects with an eye for detail and collaborate with team members to execute and follow through.
Qualifications:
• 1-3 years of paid media/digital experience.
• Ability to manage multiple projects simultaneously and possess strong organizational skills.
• Strong grasp of paid media platforms, including Facebook, Twitter, Instagram, Pinterest, Google, YouTube, TikTok, and Snapchat.
• Strong problem-solving skills and ability to spot trends in performance metrics.
• Bachelor's degree and experience buying programmatic display, SEM/PPC, and working with Facebook Ads Manager are a plus.
Compensation:
The salary range for this position is $50,000 - $68,000 per year, based on several factors including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, contractual agreements, and business needs. The range listed is one component of Zeno Group's total compensation package for employees, which may include annual bonuses, a Paid Time Off policy, and region-specific benefits.