Business Insights Strategist
2 weeks ago
We are seeking a highly skilled Business Insights Manager to join our team at HP. As a key member of our business leadership team, you will be responsible for delivering breakthrough insights that inform our hardware, solutions, and services portfolio.
Key Responsibilities- Inspire business leaders to take customer-centric action and drive business results.
- Design, execute, and deliver primary research programs, including qualitative and quantitative research.
- Translate data and key findings into actionable insights that drive product strategy and innovation opportunities.
- Partner with business leaders to develop a research and insights plan that includes a mix of agile and rigorous research methods.
- Monitor market and industry trends, and share best practices with internal clients and external partners.
- Collaborate with other data organizations to connect the dots and reveal a 360-degree view of customer needs and behaviors.
- Provide relevant insights to improve campaign briefing and facilitate more valuable, differentiated marketing for consumer and office customers.
- Provide competitive insights, intelligence, and recommendations to influence go-to-market planning and strategic marketing plan development and decisions.
- Foundational knowledge of market research methodologies, including qualitative and quantitative research.
- Inspiring communicator who can integrate multiple data points into a compelling story.
- Proven track record of managing research projects that reflect business priorities and link to short- and long-term goals.
- Able to capture, analyze, and drive understanding of current and emerging customer and market trends.
- Demonstrates strong project management skills to deliver projects on time and on budget.
- Sets objective measures of success for self and project teams and continuously evaluates progress against objectives.
- Demonstrates curiosity and growth mindset through ongoing adoption of best practices.
- Knowledge of market research vendor management, agency practices, and conflict-resolution skills.
- Unique mastery and recognized authority on relevant subject matter knowledge, including technologies, theories, and techniques.
- Solid understanding of product management and marketing principles.
- Ability to interface with senior executives.
- BS/BA in business, marketing, research, or equivalent experience; Master's level preferred.
- 5+ years of work experience executing qualitative and quantitative research methodologies that drove business results.
The base pay range for this role is $102,500 to $157,850 annually, with additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). HP offers a comprehensive benefits package, including health insurance, dental insurance, vision insurance, long-term/short-term disability insurance, employee assistance program, flexible spending account, life insurance, and generous time off policies.
HP is an Equal Opportunity Employer (EEO) and provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation, or any other characteristic protected by applicable national, federal, state, and local law(s).
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