Senior Product Marketing Manager

4 days ago


Bodega Bay, California, United States Abnormal Security Full time
About the Role

Abnormal Security is seeking a senior product marketing manager with a strong background in cybersecurity to join our Product Marketing team. As a key member of our team, you will be responsible for communicating our products in a clear, precise, and differentiated way. This involves creating strategic messaging and positioning, collaborating with cross-functional teams to bring it to life at every stage of the buyer's journey, and driving pipeline and closed-won revenue.

Key Responsibilities
  • Create compelling, differentiated messaging and positioning for our Inbound Email Security product line.
  • Develop and execute launch strategies for new product features and updates, including sales enablement, press, digital, and other channels.
  • Work closely with the marketing team to drive demand and pipeline for our product lines with acquisition and upsell messaging for multi-phase buyer journeys.
  • Support the development of content, including collateral, thought leadership, and solution presentations, to execute communication strategies and accelerate the buyer's journey.
  • Conduct customer research to understand needs and requirements.
  • Enable our sales teams and channel partners on the joint solution and the value proposition.
Requirements
  • 5 years of experience in sales or marketing at a B2B SaaS cybersecurity company, with 3 years in product marketing.
  • Written samples of external-facing content for cybersecurity buyers.
  • Experience running product launches in a high-velocity environment.
  • Strong technical curiosity with past examples of explaining complex technical concepts to buyers.
  • Excellent written and verbal communication skills.
  • Strategic thinker who is able to get to work quickly and execute independently.
  • Ability to effectively influence both internal and external stakeholders across all levels of the organization.
  • Deep curiosity, excellent listening, and empathy skills, and ability to get things done in a collaborative team environment.
Preferred Qualifications
  • Experience with defining GTM strategies at growth-phase cybersecurity companies.

At Abnormal Security, we offer a competitive compensation package, including a base salary range of $142,300-$167,400 USD, as well as bonus, restricted stock units (RSUs), and benefits. We are an equal opportunity employer and welcome applications from diverse candidates.



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