Digital Marketing Strategist

6 days ago


Greenville, North Carolina, United States EverConvert Full time

About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our Paid Ads team at EverConvert. As a key member of our team, you will be responsible for developing and executing paid advertising strategies across multiple platforms.

Key Responsibilities:

  • Develop and implement paid advertising campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and other platforms
  • Conduct thorough keyword research to optimize ad copy and targeting
  • Analyze campaign performance data using tools like Google Analytics to make data-driven decisions and optimize campaign performance
  • Collaborate with the Paid Ads Director to ensure alignment on goals and objectives
  • Stay up-to-date with the latest industry trends and best practices in paid advertising

Requirements:

  • Minimum 6 years of experience in digital marketing with a focus on paid advertising
  • Deep expertise in Google Ads, Facebook Ads, and LinkedIn Ads
  • Strong understanding of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization
  • Ability to analyze campaign performance data and make data-driven decisions
  • Excellent communication and project management skills

What We Offer:

  • $60,000 - $80,000 per year based on experience
  • A dynamic and collaborative work environment
  • The opportunity to work with a leading digital marketing agency


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