VP of Customer Insights

3 weeks ago


Bodega, California, United States Dovetail Full time
Marketing Strategy Leader

Dovetail, the world's leading AI-first customer insights hub, is seeking a seasoned marketing professional to lead our marketing strategy. With a mission to improve the quality of every thing, we're redefining what it means to be connected to your customer.

We're looking for someone with 14+ years of marketing experience, including time leading the marketing department or several key functions within it. A blend of experience in both early-stage startups and established companies with PLG go-to-market motions is preferred. You'll bring a proven track record in a similar marketing leadership role at a growth-stage SaaS business and the ability to articulate the vision and strategy for Marketing at the Executive team and Board levels.

Responsibilities:
  • Lead our team of talented marketers and collaborate across the business to set the vision and strategy for our marketing efforts.
  • Develop and execute sophisticated multi-channel marketing strategies in a SaaS context.
  • Mentor and work closely with each of their functional leads on campaign development, strategic content planning, and audience engagement across channels.

Our ideal candidate will have a deep understanding of data and analytics, as well as a passion for engaging storytelling and effective communication of product value propositions.



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