Customer Experience Marketing Strategist

7 days ago

Bodega, California, United States Guidewheel Full time

At Guidewheel, we're on a mission to empower the world's factories to reach sustainable peak performance. Inspired by the universal truth that every machine has a power cord, our FactoryOps platform makes the cloud accessible to any factory.

We work with the backbone of our economy - factories - and offer a real, on-the-ground impact. Our strong momentum, investor support, and culture valuing diversity, growth mindset, and results make this an exciting opportunity for a strategic Customer Marketing Manager.

About the Role

This is a pivotal position in building our product and customer marketing team. You'll lead the transformation and execution of customer programs, focusing on post-sales experience for hundreds of engaged customers.

  • Become an expert in our customers, product, and manufacturing industry to build relationships and develop value-driven enablement materials.
  • Build a customer lifecycle journey using experimentation and data, collaborating with Customer Success, Marketing, and Product teams.
  • Run the FactoryOps Champion program with operational excellence, educating, enabling, and providing mentorship opportunities for our most engaged customer champions.

You'll also iterate and deliver world-class newsletters and webinar content, amplify product launches with our customers, and measure campaign effectiveness using best-in-class reporting methods.

Requirements

To succeed in this role, you'll need:

  • 5+ years of experience in product, customer, or lifecycle marketing and/or digital customer programs (B2B SaaS experience preferred).
  • A history of successfully launching and owning end-to-end programs and strong project management skills.
  • Excellent written and verbal communication skills, with the ability to craft compelling messaging.
  • A strong internal communication and relationship-building skills, with proven ability to work cross-functionally with stakeholders.
  • Data-driven, with the ability to structure complex analysis and derive insight.
What We Offer

As a key member of our team, you'll enjoy:

  • A competitive salary of $130-150K.
  • An equity stake of 0.01%-0.03%.
  • The opportunity to grow with a company that values talent development.
  • A remote-first work environment, working with a team on North American time zones.

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