Paid Search Analyst Team Lead

2 weeks ago

Pembroke Pines, Florida, United States Plumbing & HVAC SEO Full time
Job Description

Plumbing & HVAC SEO is seeking a highly skilled Paid Search Analyst Team Lead to join our team. As a Paid Search Analyst Team Lead, you will be responsible for leading client paid strategy, monitoring performance, executing optimizations, and communicating with Client Success Managers. You will also provide innovative strategic guidance, training, and accountability to the other PPC team members to improve results for our clients.

  • Lead Paid Media (search focused) advertising strategy and execution for clients
  • Develop and manage budgets for paid search campaigns, ensuring efficient allocation and maximum ROI
  • Regularly analyze and report on key performance metrics, providing insights and recommendations for improvement
  • Collaborate with cross-functional teams to integrate paid search into broader marketing initiatives
  • Stay up-to-date with industry trends, search engine algorithms, and digital marketing best practices
  • ROI tracking and analysis

Requirements:

  • 3+ years of paid search experience with emphasis on national to local search strategies
  • Proven experience managing PPC campaigns across Google and Microsoft Ads
  • Hands on experience in managing $10k+ monthly client campaign budgets
  • Proven success with lead gen and local search campaigns
  • 2+ years of experience leading a team
  • looker.io or similar reporting experience with data visualization
  • Strong Presentation Skills, Creative, Customer Focused & Action Oriented
  • Critical Thinker, Relentless Learner, Winning Can Do Attitude
  • Strong Attention to Detail
  • Agency digital marketing experience
  • Google Tag Manager
  • Google Analytics/GA4
  • Certifications such as Google Ads or Microsoft Ads are a plus.
  • Call Tracking / Offline Conversion Integrations
  • Ad Management tools

Benefits:

  • PTO
  • Sick Days
  • Health Insurance
  • Life Insurance
  • Dental Insurance
  • Vision Insurance
  • Company matched 401K

At Plumbing & HVAC SEO, we are a full-service internet marketing company based in Miami, FL that helps local businesses increase their sales, improve customer retention, and enhance their profitability by more effectively marketing online via Search Engine Marketing (SEO & PPC), Social Media (Facebook, Twitter, LinkedIn, Google Maps, Etc), & other online marketing platforms.

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