Digital Marketing Manager

4 weeks ago

Rockville, Maryland, United States Danone Full time

Digital Marketing Role

The Associate Digital Manager will be responsible for executing the digital marketing strategy for 2 of the fastest growing brands at Danone. This position will collaborate with the wider Danone IS/IT organization and ecommerce manager to assist in setting priorities for the 2 brand's digital marketing channels, executing digital engagement tactics across key digital channels both owned and paid, as well as continuous digital capability building in line with larger Danone strategy.

Key Responsibilities

  • Develop and execute digital marketing strategies to support the growth ambitions of the 2 brands across all active channels.
  • Work closely with media agency and internal stakeholders to implement integrated, cross-channel digital marketing campaigns for both health care professionals and consumer target audiences, supporting key online activation.
  • Collaborate with brand team on executing and measuring impact of key digital campaigns across channels such as email, search, CTV, social and web.
  • Responsible for maintaining social media calendar for short-term initiatives and long-term brand campaigns with consideration for web traffic and customer engagement metrics.
  • Responsible for set-up, deployment and monitoring performance of all brand email communications.
  • Partner with IT team to manage project technology requirements.
  • Collaborate with other digital colleagues to execute digital strategies and tools to benefit brands.
  • Keep up-to-date on the latest digital trends.
  • Provide support of adhoc projects, as needed.

Requirements

  • Familiarity with online marketing strategies and marketing channels.
  • Strong analytical, writing and presentation skills.
  • Good project management skills and understanding of project management lifecycle.
  • Proven ability to effectively and efficiently drive performance across a matrix team.
  • Ability to develop, measure, analyze and report on key performance indicators.
  • Effective time management skills. Sets priorities and is able to manage multiple assignments and carry out responsibilities efficiently.

Education and Experience

  • Bachelor's degree in business, marketing, data sciences, or related field required. MBA or other advanced degree preferred.
  • Two plus (2+) years of experience in digital marketing and managing social media campaigns, utilizing content management and reporting tools across digital channels.
  • Experience with Salesforce marketing cloud is strongly preferred.
  • Experience with product listings, data feeds and web analytics is strongly preferred.
  • Familiarity of CMS tools such as WordPress.
  • Knowledge of social media calendar and monitoring tools a plus.
  • Exceptional attention to detail, and the ability to manage multiple tasks and projects in parallel.
  • Ability to create, analyze, and comprehend marketplace data and sales analytics for use in forecasting, production, and communication with others.
  • Creative thinker. Capability to capture and enhance the target market through appropriate tools.
  • Ability to convey complex concepts and messages, orally and in writing; and to effectively design materials and communicate as appropriate.

About Danone

Danone North America offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options.

Danone is a hybrid work environment with opportunities to work both remotely and in office when desired.

At Danone North America, you'll work with some of the best-known food and beverage brands in the world like Activia, Silk, Two Good, Oikos, evian, and Happy Family.

You'll be part of one of the largest Certified B CorpsTM in the world, working together to make sure our brands create real benefits for people, communities, and the planet.

We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status.

  • Digital Marketing Manager

    4 weeks ago

    Rockville, Maryland, United States Danone Full time

    Job DescriptionWe are seeking an experienced Digital Marketing Manager to join our team at Danone North America. The ideal candidate will have a strong background in digital marketing, including paid, owned, and earned media.Key ResponsibilitiesDevelop and execute multi-channel marketing strategies to drive business growth and engagement.Collaborate with...

  • Digital Marketing Analyst

    3 weeks ago

    Rockville, Maryland, United States Links Global Full time

    Job OverviewWe are seeking a highly motivated and detail-oriented individual to join our team as a Digital Marketing Analyst. In this role, you will have the opportunity to develop and implement digital marketing strategies that drive business growth and engagement.About the Role:Develop and execute digital marketing campaigns across various channels,...

  • Digital Marketing Strategist

    1 month ago

    Rockville, Maryland, United States Links Global Full time

    Job OpportunityLinks Global is seeking a highly motivated and detail-oriented individual to join our team as a Digital Marketing Strategist. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing campaigns that drive engagement and conversion.Key Responsibilities:Develop and execute digital marketing...

  • Digital Marketing Specialist

    4 weeks ago

    Rockville, Maryland, United States The Law Offices of Josephia Rouse Full time

    Job Title: Digital Marketing SpecialistAbout the Role:We are seeking a skilled Digital Marketing Specialist to join our team at The Law Offices of Josephia Rouse. As a key member of our marketing team, you will be responsible for developing and implementing our online presence strategy, creating engaging content for our social media platforms, and analyzing...

  • Digital Marketing Analyst

    1 month ago

    Rockville, Maryland, United States Links Global Full time

    Job OpportunityWe are seeking a highly skilled and experienced Social Media Specialist/Digital Marketing Specialist/Data Analytics to join our marketing communications team at Links Global.Key Responsibilities:Develop and execute social media strategies to increase brand awareness and engagement.Create and curate compelling content for social media...

  • Digital Marketing Manager

    4 weeks ago

    Rockville, Maryland, United States Danone Full time

    Job DescriptionWe are seeking an experienced and dynamic digital marketer for the role of Multi-Channel Digital Marketing Manager.This position reports to E-Commerce and Marketing Digital Capabilities Lead and works in close collaboration with the wider team of brand managers across all Nutricia brands.The ideal candidate will drive business growth by...

  • Digital Marketing Internship Opportunity

    4 weeks ago

    Rockville, Maryland, United States Links Global Full time

    Job DescriptionInternship OpportunityWe are seeking highly motivated and detail-oriented individuals to join our team as Digital Marketing Interns. As a Digital Marketing Intern, you will have the opportunity to work on a variety of projects, including digital marketing strategy, content creation, and multimedia production.Key Responsibilities:Assist in the...

  • Digital Marketing Internship Opportunity

    4 weeks ago

    Rockville, Maryland, United States Links Global Full time

    Job DescriptionInternship Opportunity at Links GlobalWe are seeking a highly motivated and detail-oriented individual to join our team as a Digital Marketing Intern. As a member of our team, you will have the opportunity to gain hands-on experience in digital marketing, develop your skills in teamwork, collaboration, and time management, and contribute to...

  • Multimedia Production and Digital Marketing Internship Opportunity

    4 weeks ago

    Rockville, Maryland, United States Links Global USA Full time

    Internship OverviewThe Links Global USA internship program offers a unique opportunity for students to gain hands-on experience in digital marketing and multimedia production. As a digital marketing and multimedia production intern, you will work under the guidance of a Links Global employee to develop a digital marketing strategic plan, research...

  • Digital Media Developer

    1 month ago

    Rockville, Maryland, United States Links Global Full time

    Job OpportunityLinks Global is seeking a highly motivated and detail-oriented individual to join our team as a Digital Media Developer. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to drive business growth and engagement.Key Responsibilities:Develop and execute digital marketing...

  • Senior Marketing Manager

    1 month ago

    Rockville, Maryland, United States Fresh Baguette Full time

    About Fresh BaguetteFresh Baguette is a rapidly expanding artisanal bakery known for its high-quality products and modern atmosphere. With a strong presence in the DMV area, we have expanded to six retail locations, a production bakery, and a thriving wholesale business. Our mission is to provide our customers with unique moments of indulgence that cater to...

  • Senior Marketing Manager

    4 weeks ago

    Rockville, Maryland, United States Fresh Baguette Full time

    Fresh Baguette is a rapidly expanding artisanal bakery with a strong commitment to quality and innovation. We are seeking a highly skilled Senior Marketing Manager to drive sales growth and brand awareness through various marketing channels.Key Responsibilities:Develop and execute marketing strategies to stimulate sales growth in our bakeriesBuild and...

  • Product Marketing Manager

    4 weeks ago

    Rockville, Maryland, United States CoreLogic Full time

    At CoreLogic, we strive to revolutionize the property industry by harnessing the power of data and technology. Our team of experts is dedicated to delivering innovative solutions that drive growth and success. As a Product Marketing Manager, you will play a critical role in shaping our marketing strategy and driving revenue growth.Key...

  • Marketing Strategist

    4 weeks ago

    Rockville, Maryland, United States Federation of American Societies for Experimental Biology (FASEB) Careers Full time

    Job SummaryThe Content Marketing Manager is responsible for developing and implementing marketing strategies that promote the association's membership, meetings, products, and services. This role requires a strong understanding of marketing principles and the ability to create engaging content for various digital channels.Key Responsibilities* Develop and...

  • Content Marketing Strategist

    4 weeks ago

    Rockville, Maryland, United States Federation of American Societies for Experimental Biology (FASEB Full time

    About the RoleThe Content Marketing Manager is responsible for developing and implementing marketing strategies that promote the association's membership, meetings, products, and services. They work closely with the Communications, Membership, and Meetings & Education Departments to manage and create engaging content for the company's website, blog, social...

  • Product Marketing Manager

    4 weeks ago

    Rockville, Maryland, United States CoreLogic Full time

    At CoreLogic, we are driven by a single mission-to make the property industry faster, smarter, and more people-centric. Our company is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. We are looking for a talented Product Marketing professional to join our team and help drive...

  • Digital Learning Project Manager

    1 month ago

    Rockville, Maryland, United States Federation of American Societies for Experimental Biology (FASEB) Full time

    Job Title: Digital Learning Project ManagerAt the Federation of American Societies for Experimental Biology (FASEB), we are seeking a highly skilled Digital Learning Project Manager to join our team. As a key member of our Education Programs department, you will play a critical role in developing and implementing educational materials for our diverse...

  • Microbiology Marketing Manager

    4 weeks ago

    Rockville, Maryland, United States United States Pharmacopeia Full time

    Job OverviewThe Microbiology Marketing Manager is a key role at United States Pharmacopeia, responsible for elevating awareness of innovative microbiology products that drive efficiency, control, and standardization across global microbiology testing.Key ResponsibilitiesCollaborate with science and product management colleagues to create, develop, and refine...

  • Content Marketing Specialist

    4 weeks ago

    Rockville, Maryland, United States Federation of American Societies for Experimental Biology (FASEB) Careers Full time

    Job Title: Content Marketing ManagerAbout the Role:The Content Marketing Manager is a key member of our team, responsible for developing and implementing marketing strategies that promote our association's membership, meetings, products, and services.Key Responsibilities:Manage and create engaging content for our website, blog, social media, and other...

  • Digital Data Analytics Specialist

    4 weeks ago

    Rockville, Maryland, United States Protek Consulting Full time

    Job OverviewWe are seeking a highly skilled Digital Data Analytics Engineer to join our team at Protek Consulting. As a key member of our team, you will be responsible for designing, developing, and implementing Adobe Analytics solutions to manage customer data and enhance marketing strategies.Key Responsibilities:Develop and implement Adobe Analytics...