Digital Marketing Manager
2 weeks ago
We are seeking an experienced and dynamic digital marketer for the role of Multi-Channel Digital Marketing Manager.
This position reports to E-Commerce and Marketing Digital Capabilities Lead and works in close collaboration with the wider team of brand managers across all Nutricia brands.
The ideal candidate will drive business growth by working with brand teams to optimize multi-channel campaigns and elevate digital engagement.
Key Responsibilities- Own the multi-channel engagement adoption and MCE digital KPIs roadmap.
- Lead the vision and utilization of Salesforce Marketing Cloud for the Nutricia North America team.
- Guide brand teams on their multi-channel engagement (MCE) execution with data-driven recommendations and stay updated on industry and digital trends.
- Manage external agencies to ensure delivery of high-quality work aligned with business objectives.
- Bachelor's degree in business, marketing, or related field required (MBA preferred).
- 7+ years of experience in digital marketing, including paid, owned, and earned media.
- Extensive knowledge and understanding of MCE tools and digital channels such as CRM database, Sprout Social, Google Analytics, Google Tag Manager, Salesforce Marketing Cloud as well as SEO and SEM.
Nutricia Advanced Medical Nutrition is focused on pioneering and delivering specialized nutritional solutions and Best Care for medical professionals and their patients, helping people live healthier and longer lives.
In partnership with doctors, healthcare professionals and caregivers, we work to make a real difference in people's lives by speeding recovery and encouraging independence.
Consisting of a wide variety of FDA and Health Canada regulated nutrition products, we are especially active in the management of inherited metabolic diseases, severe pediatric allergic and gastrointestinal disorders, pediatric epilepsy, and long term and critical care for seniors.
Please join us in nourishing lives & inspiring a healthier world through food
All qualified applicants will receive consideration without regard to race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, physical or mental disability, veteran status, genetic characteristic or any other unlawful criterion.
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