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Frontend Engineer for Marketing Automation

2 months ago

Brea, California, United States Solomon Page Full time

Position Overview:

We are seeking a talented Frontend Developer with a strong background in marketing automation, particularly with Salesforce Pardot. This freelance position requires collaboration with design and marketing teams to implement and enhance front-end code for diverse marketing initiatives. Your main responsibility will be to ensure the technical execution of Pardot assets, delivering high-quality, responsive marketing materials.

Compensation:

  • $45-$60 per hour based on experience

Key Responsibilities:

  • Pardot Campaign Development: Create responsive email templates, landing pages, and forms within Pardot, ensuring alignment with design specifications and optimal performance across various devices.
  • Custom JavaScript and CSS Implementation: Improve Pardot assets by coding tailored JavaScript and CSS to enhance functionality, interactivity, and user engagement according to design and marketing needs.
  • API Integration and Technical Support: Collaborate with backend developers and CRM administrators to integrate Pardot with Salesforce and other systems, addressing any technical challenges that may arise.
  • A/B Testing Support: Assist in the setup of A/B testing for email templates, landing pages, and other marketing assets, providing technical guidance to optimize campaign effectiveness.
  • Workflow Maintenance: Regularly update and manage Pardot workflows, automation rules, and engagement programs to ensure alignment with marketing strategies.
  • Technical Reporting: Offer technical insights and support for analyzing campaign performance using Pardot's analytics tools, providing recommendations for enhancements.
  • Collaboration: Work closely with designers and marketers to ensure front-end code meets creative and marketing objectives, delivering high-quality results within project timelines.

Required Qualifications:

  • Minimum of 3 years of experience in front-end development, especially in a marketing automation context.
  • Demonstrated experience with Salesforce Pardot, focusing on the development of email templates, landing pages, and forms.
  • Proficient in HTML, CSS, JavaScript, and responsive web design.
  • Experience with API integrations and troubleshooting within CRM systems, particularly Salesforce.
  • Familiarity with A/B testing methodologies and their implementation in marketing platforms.
  • Ability to work independently and remotely while effectively collaborating with a cross-functional team across different time zones.
  • Strong problem-solving abilities and meticulous attention to detail.
  • Salesforce Pardot Certification is preferred.
  • Experience working as a freelance or remote developer.
  • Familiarity with Agile methodologies and project management tools such as JIRA or Trello.

If you possess the required qualifications and are interested in this opportunity, we encourage you to apply.

About Solomon Page:

Founded in 1990, Solomon Page is a specialized provider of staffing and executive search solutions across various functions and industries. Our success is rooted in an organic growth strategy supported by a highly entrepreneurial culture. We focus on delivering customized solutions and fostering long-term relationships based on trust, respect, and a commitment to excellence.

Opportunity Awaits.