Marketing Insights Professional

3 weeks ago


Newark, New Jersey, United States Mars Incorporated Full time
Job Title

We are seeking a highly skilled Marketing Insights Professional to join our team at Mars Incorporated.

About the Job

This is a hybrid role based in Newark, NJ, requiring 3-4 days of office work and flexible remote work arrangements. You will be responsible for analyzing and interpreting complex data to inform business decisions and develop data-driven strategies that drive business growth and improve operational efficiency.

Key Responsibilities

  1. Develop and implement data-driven strategies that drive business growth and improve operational efficiency.
  2. Analyze campaign data to provide actionable insights and recommendations for optimization.
  3. Build attribution models that account for multi-device, multi-step consumer journeys.
  4. Identify and assess engagement points contributing to conversions.

Requirements and Qualifications

  • Bachelor's Degree, or equivalent work experience.
  • 4 years of experience in the fields of Analytics, Data Science, or Strategy demonstrating the ability to derive insights offering marketing solutions.
  • Proficiency in data analytics software: SQL, Python, or R.
  • Familiarity with digital marketing channels and tools.

Estimated Salary

The estimated salary for this position is around $85,000 - $105,000 per year, depending on experience and qualifications.


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