Marketing Insights Professional
3 weeks ago
We are seeking a highly skilled Marketing Insights Professional to join our team at Mars Incorporated.
About the Job
This is a hybrid role based in Newark, NJ, requiring 3-4 days of office work and flexible remote work arrangements. You will be responsible for analyzing and interpreting complex data to inform business decisions and develop data-driven strategies that drive business growth and improve operational efficiency.
Key Responsibilities
- Develop and implement data-driven strategies that drive business growth and improve operational efficiency.
- Analyze campaign data to provide actionable insights and recommendations for optimization.
- Build attribution models that account for multi-device, multi-step consumer journeys.
- Identify and assess engagement points contributing to conversions.
Requirements and Qualifications
- Bachelor's Degree, or equivalent work experience.
- 4 years of experience in the fields of Analytics, Data Science, or Strategy demonstrating the ability to derive insights offering marketing solutions.
- Proficiency in data analytics software: SQL, Python, or R.
- Familiarity with digital marketing channels and tools.
Estimated Salary
The estimated salary for this position is around $85,000 - $105,000 per year, depending on experience and qualifications.
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