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Public Relations Manager

2 months ago

Raleigh, North Carolina, United States InsideHigherEd Full time
Position Overview:

The Department of Civil, Construction, and Environmental Engineering (CCEE) is seeking a skilled Communications Manager. This role is pivotal in overseeing our outreach initiatives, which encompass the creation of comprehensive communication strategies and schedules. The manager will be tasked with generating, publishing, and refreshing written, photographic, and video content across our digital platforms, including our website and social media channels.

Key Responsibilities:
  • Content Creation: Develop engaging narratives about our educational, research, and community service endeavors, collaborating with students, faculty, staff, and alumni for our newsletters and digital communications.
  • Media Engagement: Craft press releases and manage relationships with media outlets to enhance the visibility of our department.
  • Website Management: Conduct regular updates and design enhancements to the department's website, ensuring content is current and accessible.
  • Visual Storytelling: Utilize photography and video production skills to create compelling visual content that supports written narratives.
  • Team Leadership: Supervise and mentor student workers and freelancers, ensuring quality and consistency in all communications efforts.
  • Performance Tracking: Establish metrics for evaluating the effectiveness of communication strategies and report on outreach results.
Qualifications:

The ideal candidate will possess:

  • Exceptional writing and reporting abilities, with a focus on translating complex research into accessible content for diverse audiences.
  • Proficiency in digital storytelling, including experience with photography and video production.
  • Familiarity with content management systems, particularly WordPress, for managing and posting online content.
  • Strong organizational skills and the ability to work independently while managing multiple projects.
  • Experience in supervising small teams and coordinating communication initiatives.
Education:

A Bachelor's degree in a relevant field or an equivalent combination of education and experience is required.

Additional Skills:
  • Knowledge of graphic design principles and experience with Adobe Creative Cloud.
  • Understanding of various social media platforms and their role in communication strategies.
Commitment to Diversity:

We are an equal opportunity employer, committed to fostering an inclusive environment for all employees.