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Brand Strategist

2 months ago

New York, New York, United States SideRamp Full time
Job Overview

About SideRamp

SideRamp is a pioneering platform that connects professionals with part-time opportunities in the gig economy. Our mission is to provide a centralized hub that streamlines high-quality, flexible side gigs, empowering users to discover and apply for a wide range of freelance and part-time work.

Job Responsibilities

As a Marketing Manager at SideRamp, you will be responsible for developing and implementing comprehensive marketing strategies to drive business growth. Your key objectives will include:

  • Brand Awareness: Enhance the company's brand presence through targeted marketing campaigns, ensuring a strong online reputation and increased visibility.
  • Lead Generation: Develop and execute strategies to attract and engage potential customers, resulting in a steady flow of high-quality leads.
  • Campaign Optimization: Analyze and optimize marketing campaigns to ensure they meet business objectives, continuously improving their effectiveness and ROI.
Requirements

To succeed in this role, you will need:

  • Strategic Thinking: Develop and execute marketing strategies that align with the company's overall business objectives.
  • Digital Marketing Expertise: Implement digital marketing techniques, including SEO, SEM, and social media marketing, to drive online engagement and conversions.
  • Communication Skills: Collaborate effectively with cross-functional teams and external stakeholders, ensuring seamless communication and project execution.

Qualifications:

  • Educational Background: A Bachelor's degree in Marketing, Business, or a related field.
  • Experience: Minimum of 3 years of experience in marketing roles, with a proven track record of successful marketing campaigns.
  • Analytical Skills: Proficiency in analyzing data and metrics to make informed marketing decisions.

Additional Information:

This part-time role requires a commitment of 10 to 15 hours per week and will be based in the Pacific Time Zone (PT). We are an equal opportunities employer and welcome applications from diverse candidates.