On Premise Market Execution Specialist

3 weeks ago


Charlotte, North Carolina, United States Constellation Brands Full time
Job Description

Constellation Brands is a leading international producer and marketer of beer, wine, and spirits with operations in the U.S., Mexico, New Zealand, and Italy. We offer a wide range of exciting career opportunities in sales, marketing, operations, production, finance, and administration.

Position Summary

The On-Premise Execution Senior Specialist is responsible for supporting the execution and achievement of Annual Business Plan (ABP) targets for the On-Premise Channel within their geographic area of responsibility. The assigned area of responsibility will be aligned with one or more of Constellation Brands Gold Network distributor partners in their given geography.

Key Responsibilities:

  • Responsible for the local market execution of on-premise strategies and initiatives across assigned areas of responsibility.
  • Works in conjunction with their Senior On-Premise Market Execution Manager, CBI's On-Premise National & Key Account teams, local distributor management team, and Gold Network Distributor partners on the development and execution of on-premise business plans and strategic growth initiatives across assigned area of responsibility.
  • Ensures overarching on-premise strategies and key sales priorities are built into localized plans. Prioritize local market opportunities to include strategic account development plans, national and regional account integration at the local market level, distributor engagement initiatives in coordination with Constellation distributor management teams, special event support, and comprehensive strategies to further drive retail execution across the on-premise channel at the local market level.
  • Build and maintain strong relationships with the owners, operators, and managers of local strategic national/regional/independent accounts across assigned market.
  • Executes CBI's on-premise strategies and key sales initiatives across these accounts, and responsible for supporting the oversight and execution of local market programs and promotional activities supporting the development of the on-premise business.
  • Work with and assist the Senior On-Premise Market Execution Manager in building localized on-premise development plans including sales, distribution, and promotional efforts.
  • Identify, prioritize, and activate programming in strategic on-premise accounts (national/regional chains & local independent accounts) who align closely with Constellation's target demographics and strategic growth initiatives.
  • Reports local market activity, insights, and key business updates to Senior On-Premise Market Execution Manager and key stakeholders of the sales leadership team on a regular basis.

Requirements:

  • A Bachelor's degree or equivalent job experience is required (in lieu of degree, minimum of four years sales experience with a malt beverage supplier or wholesaler).
  • 4+ years Retail Sales Experience in the Beverage Alcohol Industry (malt beverage preferred). Complete understanding of the on-premise retail environment.
  • Working knowledge of the promotional marketing process.
  • Computer literacy with the ability to use software applications including Microsoft Word, Excel at advanced level, and PowerPoint, and e-mail programs such as Microsoft Outlook.
  • Ability to utilize business information reporting and sales reporting tools.
  • Ability to travel a minimum of 20-30% of working time, including ability to drive up to 5 hrs.
  • Must be a self-starter with the ability to successfully work and achieve goals with a minimum amount of direction. Must possess strong planning, prioritization, and execution skills to help manage business priorities across a range of projects.
  • Bilingual English/Spanish highly preferred.
  • Requires excellent interpersonal skills. Ability to build strong relationships, initiate action, and adjust to change are key attributes of this role. Effective communication skills and ability to influence at all levels, internal or external to the company.

Additional Information:

Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations).



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