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Marketing Director

2 months ago

Corona, California, United States Monster Energy Full time

Marketing Director - Large Store & Emerging Channels

We are seeking a seasoned Marketing Director to lead our Shopper Marketing efforts in Large Store & Emerging Channels. As a key member of our team, you will be responsible for developing and executing channel-specific marketing strategies that drive top-line growth and customer engagement.

Key Responsibilities:

  • Develop Channel Strategies: Collaborate with cross-functional teams to design and implement marketing strategies that meet the needs of our Large Store & Emerging Channels customers.
  • Lead Shopper Marketing Team: Mentor and lead a team of Shopper Marketing Managers to ensure successful execution of marketing initiatives.
  • Stakeholder Management: Work closely with internal and external stakeholders to influence decision-making and drive business outcomes.
  • Marketing Planning: Create annual marketing plans and budgets that align with business objectives.
  • Performance Analysis: Analyze pre- and post-promotional data to assess the effectiveness of marketing initiatives.
  • Brand & Sales Integration: Translate brand and sales initiatives into retail marketing strategies that drive customer engagement and sales growth.

Requirements:

  • Experience: Minimum 5 years of experience in Shopper Marketing, Key Account Sales, Digital Marketing, and Brand Management.
  • Education: Bachelor's degree in business or marketing, MBA preferred.
  • Leadership Skills: Demonstrated leadership and team management skills.
  • Marketing Knowledge: Knowledge of Brand Marketing, Digital Marketing, and Retail Media.
  • Channel Expertise: Experience in Large Store & Emerging Channels strongly desired.
  • Technical Skills: Proficient in Microsoft Office, Excel, PowerPoint, and SharePoint.
  • Travel: Ability to travel up to 50% of the time.

Salary Range: USD 125,000 - USD 147,300 per year