Brand Strategist
2 weeks ago
Pollo Campero is seeking a highly skilled Brand Manager to oversee and develop strategies to enhance the perception, recognition, and value of the Pollo Campero brand throughout the U.S.
Key Responsibilities:- Partner with cross-functional teams to drive initiatives to maintain brand consistency, enhance brand equity, and maximize brand visibility across all channels.
- Provide brand and strategy-based feedback on local and national creative initiatives.
- Gather and share consumer, industry, and competitive trends to inform innovation and creative development.
- Conduct regular audits of marketing materials and communications to maintain brand integrity.
- Manage creative marketing workstreams that support market testing and national calendar windows.
- Generate detailed post-project learning summaries to inform future considerations and optimizations.
- Manage project workflow and ensure that all projects are accurate, effective, and deliver on schedule.
- Master's Degree preferred.
- 5+ years of Brand Management experience within the restaurant industry.
- Proven track record of success in developing marketing campaigns that drive business results for restaurant brands.
- Proven analytical skills with experience analyzing and interpreting complex data.
- Reliability and strong ability to balance multiple work streams/priorities at once.
- Detail-oriented with expert time management, project management, and organizational skills.
- Customer-focused, creative, innovative, and agile thinker and storyteller.
- Experience with managing and analyzing digital channels, particularly website and/or CRM.
- Microsoft Proficient: Excel, PowerPoint, and Word.
USD $112,000.00 - $115,000.00 per year.
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Brand Strategist
2 weeks ago
Dallas, Texas, United States Pollo Campero Full timeBrand Manager Job DescriptionPollo Campero is seeking a highly skilled Brand Manager to oversee and develop strategies to enhance the perception, recognition, and value of the Pollo Campero brand throughout the U.S. This role will drive initiatives to maintain brand consistency, enhance brand equity, and maximize brand visibility across all channels.Key...
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Brand Strategist
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