Digital Marketing Strategist
4 weeks ago
The Digital Marketing Strategist will be responsible for generating and growing digital marketing revenue for Nexstar Broadcasting. This role will involve working with the sales team to achieve budgeted revenue goals in the digital marketing services area. The ideal candidate will have a strong understanding of digital services and be able to effectively sell Nexstar's suite of digital products to clients.
Key Responsibilities:
• Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue targets
• Establish, maintain and grow meaningful client relationships
• Generate new digital marketing services business and grow business from existing clients
• Be an effective educator and ambassador both internally and externally on the benefits of digital marketing for clients
Requirements:
• 3+ years of digital marketing or media sales experience
• Significant knowledge of the local digital marketing services product offering and its effective use for clients
• In-depth knowledge of Google Analytics and reading campaign reports
• Motivated, enthusiastic, self-starter who is able to work effectively both independently and collaborating in a team environment
• Effective communication and client presentation skills
• Ability to interact with high-level decision-makers
• Ability to execute in an organization through collaboration and consultative process
• Excellent follow-up, strong organizational skills and attention to detail
• Proven ability to meet and exceed sales goals
About Nexstar Broadcasting:
Nexstar Broadcasting is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms. The company owns America's largest local television broadcasting group, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people.
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