Digital Marketing Manager

6 days ago


Cleveland, Ohio, United States Destination Cleveland Full time
Job Title: Manager of Web Administration

Destination Cleveland is seeking a highly skilled Manager of Web Administration to join our team. As a key member of our digital marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation platforms.

Key Responsibilities:
  • Manage and maintain website health through analytics, webmaster tools, and search console.
  • Utilize the helpdesk to resolve website-related tickets and facilitate metrics reporting and analysis.
  • Partner with internal stakeholders to ensure content is published accurately and properly tagged, resulting in an enhanced end-user experience.
  • Assist with day-to-day project coordination to address challenges and assist with posting content and approving events as needed.
Requirements:
  • Bachelor's degree and 3-5 years of marketing experience or 8+ years of equivalent relevant work experience.
  • Experience with website optimization and maintenance, including Google Analytics (GA4 preferred), Tag Manager, Webmaster Tools, and Search Console.
  • Proven experience with website content management systems, marketing automation platforms, CRM systems, and other marketing tools/platforms.
  • Experience in data analysis, creating reports, and leveraging data to make informed recommendations/decisions.
  • Proven SEO/SEM experience and experience with tagging and pixeling.
  • Experience with optimizing landing pages and user funnels, as well as A/B and multivariate experiments.
  • Working knowledge of HTML, CSS, and JavaScript development and constraints.
  • Excellent written and verbal communication skills, including the ability to present in front of small and large groups.
Working Environment:

The physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Office environment; moderate noise. Offsite visits/appointments required.

Finalists will be asked to provide contact information for at least three professional references.

Compensation details: $55,000-$65,000 Yearly Salary



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