Digital Dealer Marketing Specialist
18 hours ago
Job Summary:
We are seeking a highly motivated and experienced Digital Dealer Advisor to join our OEM digital marketing team. The ideal candidate will have a strong background in automotive digital marketing, with a focus on dealership-level experience, and a passion for driving digital success.
The Role:
As a Digital Dealer Advisor, you will be responsible for working closely with our dealer body to drive digital performance and sales. You will conduct program performance reviews, provide vendor recommendations, and offer digital consultative services to improve dealers' sales and service business.
Key Responsibilities:
- Act as the trusted digital advisor to our dealer body, providing expert guidance on digital marketing strategies and best practices.
- Exhibit proficiencies in dealership websites, SEO, SEM, social media, reputation management, CRM, and Google AdWords.
- Work independently to drive digital success, while keeping the management team informed of progress and achievements.
- Provide training and support to dealers and regional teams on digital marketing products, services, and best practices.
- Stay up-to-date on the latest digital trends and align dealers with our digital products and services.
- Conduct regular reporting on digital performance metrics to identify opportunities for improvement.
Requirements:
- Minimum of 5+ years' experience working directly with dealerships in digital marketing.
- 3+ years working in the automotive industry, with experience in automotive digital marketing companies preferred.
- General understanding of automotive digital marketing, websites, digital advertising, leads, CRM, marketing analytics, ROI, and other related areas.
- Engaging personality with the ability to connect with a diverse range of people.
- Self-starter with ability to manage multiple projects and lead internal and external meetings.
- Excellent verbal and written communication skills, with confidence in group presentations.
- Ability to identify risk and work with other leaders and internal groups to resolve conflict.
- Superior analytical and organizational skills, with demonstrated ability to pay attention to details.
- OEM and dealer-oriented team player with the ability to motivate the internal team while providing program leadership.
- Ability to travel up to 80%.
What We Offer:
- Leader-led, remote-first work environment.
- Foster flexibility and work-life balance.
- Reward performance and recognize individual contributions.
- Time off matters and we prioritize employee well-being.
About J.D. Power:
J.D. Power is a global leader in consumer insights, advisory services, and data and analytics. We unite industry-leading data and insights with world-class technology to solve our clients' toughest challenges. Our values are Truth Finders, Change Makers, and Team Driven, and we strive to embody these behaviors in everything we do.
Equal Employment Opportunity:
J.D. Power is committed to employing a diverse workforce and welcomes applications from qualified candidates without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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