Digital Brand Manager

2 weeks ago


Washington, Washington, D.C., United States Accessia Health Full time
Job Title: Digital Brand Manager

At Accessia Health, we are seeking a highly skilled Digital Brand Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive online brand recognition and awareness.

Key Responsibilities:

  • Maintain and enhance the online presence of Accessia Health through digital marketing initiatives.
  • Develop and implement digital marketing campaigns across various channels, including social media, email, and website.
  • Track and analyze marketing data to inform future strategies and optimize campaign performance.
  • Collaborate with the Marketing VP to ensure alignment with organizational goals and objectives.
  • Manage digital marketing software, including SEMRush, Constant Contact, Google Analytics, and Google Ads.

Requirements:

  • 3-5 years of experience in digital marketing, preferably in the nonprofit or healthcare industries.
  • Proven track record of developing and executing successful digital marketing strategies.
  • Demonstrated proficiency in managing digital advertising campaigns and creating engaging digital content.
  • Strong analytical skills and ability to effectively use data to drive marketing decisions.
  • Familiarity with key marketing software and tools.

Essential Traits:

  • Well-organized and detail-oriented.
  • Decisive leadership and problem-solving skills.
  • Effective communication and collaboration skills.
  • Ability to be flexible and adapt to changing priorities and circumstances.

Application Requirements:

Candidates must provide a portfolio of work that showcases their digital marketing skills and experience. A portfolio should include examples of graphic design, social media content creation, writing style, and digital ads design.



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